Assistant Activation Tour Manager
Show Unit/Traveling Show
Global Partnerships – Experiential Activations /
Full Time /
On-site
Feld Entertainment® is the worldwide leader in producing and presenting live touring family entertainment experiences that bring people together and uplift the human spirit. Properties include Ringling Bros. and Barnum & Bailey, Monster Jam®, Monster Energy Supercross, Disney On Ice, Marvel Universe LIVE!, Jurassic World Live Tour, Kawasaki and Spin Master. Across the brand portfolio, Feld Entertainment has entertained millions of families in more than 80 countries and on six continents. Visit feldentertainment.com for more information.
The Assistant Activation Tour Manager is responsible for supporting an experiential marketing campaign focused on brand marketing, product education, and demonstration of the Spin Master Monster Jam Toys at Walmart stores nationwide. As an ambassador of Monster Jam supporting the Activations team, this full-time over-the-road touring position will operate at parking lot events traveling with and displaying a real competition Grave Digger Monster Jam truck along with engaging with consumers, playing with toys, and ultimately driving sales.
As a member of the touring team, the primary responsibilities will include but aren’t limited to; providing tour support through daily event operations; understanding and ensuring the team meets Key Performance Indicator (KPI) goals as well as identifying and implementing innovative tactics to achieve these targets; support onsite engagement with consumers; help coordinate all venue communications and logistics plans.
Reporting to the Global Partnerships Activations Manager, this position is managed onsite by the Tour Manager. The ideal candidate will have an extensive mechanical background, preferably with monster trucks or other competition motorsports vehicles, and will serve as part of a team responsible for maintenance and general upkeep of the display vehicle.
Essential Job Functions
- Under the direction of the Tour Manager and Shop Management, support a touring truck display experience throughout the United States to, from, and between events and other locations in a safe and timely manner.
- Oversee all set-up, activation, and tear-down of the experience for multiple displays in a week throughout a 20-week program.
- Perform Race Team duties as instructed by the Team Crew Chief and Shop Management including maintenance and general upkeep of the Monster Jam display truck.
- Maintain some paperwork for assigned Monster Truck transport vehicle, including but not limited to; paperwork, service records, expense reports, and inspections.
- Maintenance, service, and repairs for assigned Monster Truck and Monster Truck transport vehicle, keeping all equipment clean and functioning properly. Perform checks, and routine maintenance, of all equipment regularly.
- Operate and maintain a Class-A CDL Monster Jam Hauler and competition Monster Jam Truck for display purposes only.
- Learn and clearly communicate all brand talking points and conversations with event attendees, fans, and retail consumers
- Support documentation and reporting of any critical tour information back to the in-office Activations team accurately and on time. This includes taking photos, taking inventory of product sales, and reporting back metrics and notes on each event day.
- Help coordinate event logistics with local retail managers and/or venue management staff ensuring the venue is properly informed and prepared for the activation and that the tour team is maintaining a safe, efficient, and timely schedule.
- Write client-facing post-event reports recapping performance metrics, consumer feedback, and event photos.
- Proactively acknowledge, engage, and interact with all Guests. Consistently offer a professional and friendly greeting.
- Responsible for the safe operation, set up, display, and tear down, of a Monster Jam display truck for multiple event days within an activation week. Training will be provided.
- Able to tour and travel on the road full-time for the duration of the tour – approx. 20 weeks, in a shared tour vehicle.
- Actively look for ways to make the program more effective. Identify areas of concern and opportunity and present them to the office team for action.
- Represent Feld Entertainment and Feld Motor Sports in a professional manner at assigned events.
- Perform other duties as assigned by management.
Job Qualifications
- Valid and Current CDL-A preferred but not required.
- Technical degree in mechanics or a vocational certificate preferred.
- Demonstrated skills in mechanics and repair required.
- Previous mechanical experience /or a technical degree in engineering or a vocational certificate preferred.
- Mechanical knowledge required.
- Must be task-oriented to meet deadlines.
- Must have strong skills in team building and critical thinking.
- Ability to frequently bend, lift, stand, climb, reach, and the ability to be on your feet for extended periods of time.
- Ability to lift and carry up to 25 pounds, and occasionally lift and carry 75 or more pounds.
- Ability and willingness to work in climactic conditions of both hot and cold.
- Experience touring and working within experiential marketing programs is a plus but not required.
- Experience working internationally preferred.
- Ability to work with teammates and be an integral part of the team environment.
- Ability to lead a team touring in close quarters and foster an environment that is geared to the success of the group over individual priorities.
- Be socially engaging and comfortable interacting with diverse audiences, including client and client representatives, guests, vendors, and teammates.
- Demonstrated ability to troubleshoot, maintain, and repair tour assets.
- Strong attention to detail, a positive attitude, and a team player.
- Self-starter with proven ability to work without supervision, and be comfortable working autonomously.
- Ability to learn quickly to become an expert on client initiatives.
- Critical thinker and team player as this position has a teammate for the season.
- Demonstrated computer proficiency with working knowledge of Excel and Word.
- Ability to operate within a fast-paced environment.
- Previous Monster Jam experience is preferred, it is not required. Extensive training will be provided to the tour team prior to program launch.
- Professional appearance to be maintained at all times.
Given the touring nature of Feld Entertainment’s business, COVID vaccination is strongly encouraged for successful candidates.
International Touring Personnel
To the extent international touring personnel are visiting a jurisdiction that requires vaccination, proof of vaccination in accordance with the relevant international law should be submitted directly to either the Tour Manager or to Human Resources at least six weeks prior to the start of the tour. The Company will maintain all information regarding vaccination status as confidential in accordance with applicable laws. The Company cannot guarantee employment for any Associate who is unable to satisfy foreign entry requirements.
Mitigation Guidelines for touring employees will remain in effect until further notice as do applicable venue, local, state and/or international requirements, rules, regulations and/or laws, if any.
Equal Opportunity Employer
Feld Entertainment is proud to be an Equal Opportunity Employer and a Drug Free Workplace. We are committed to providing an inclusive environment for our employees, customers, and partners worldwide. We celebrate diversity and encourage our profoundly talented workforce to express themselves proudly. Our successful business model requires different perspectives and voices so that we can create the incredible live shows we put on. Come join us and help us light up the world.
