Campaign Sales Manager

Commercial – Partner Development
Full-time, Permanent
Fnatic’s Commercial team is shaping and setting the standards for how brands engage people in the fastest growing entertainment sector; esports. As a Campaign Sales Manager, you’ll play a key role in achieving this vision and connecting brands to the youth of today through the growing esports audience. You’ll leverage Fnatic’s capabilities and talents across social, video, streaming, community, events and products to present brands with innovative content-led campaign opportunities. A natural communicator, you’ll continuously strive to achieve revenue targets and deliver innovative marketing campaigns for brands.

Your mission is to:

    • Thoroughly understand the motivations, objectives and expectations of brands in partnering with Fnatic and reaching gamers globally
    • Build the foundations of a long term relationship that has the ability to scale with the largest brands and agencies globally
    • Manage a pipeline of multiple opportunities according to your sales plan, and over achieve revenue targets
    • Help further refine Fnatic’s campaign and media proposition, positioning us as one of the most progressive and successful brands in entertainment
    • Pitch groundbreaking campaigns to brands that enable them to actively engage Fnatic’s audience that have the potential to win industry awards
    • Negotiate campaigns utilising Fnatic’s assets across social, video, streaming and more to maximise the profitability of the relationship
    • Be an internal ambassador for brands within Fnatic
    • Structure your time and prioritise effectively through familiarity and use of project management tools, ensuring all deliverables are executed accordingly
    • Support the development of reporting and tracking tools that showcase the value we create for clients
    • Provide weekly reports to the Commercial team and Fnatic management on key tasks, mission critical updates, as well as potential obstacles you might be encountering
    • When relevant, oversee the work of Commercial Executives who provide client, research and pipeline support

We're looking for:

    • Proven experience selling content-led digital campaigns, excelling in demonstrating asset value to brands
    • Appreciation of how to position a sports property within media campaigns
    • Strong sales ability and record of over-achievement
    • A hunter mentality and can-do attitude
    • An engaging personality and natural rapport with people
    • Strategic thinking on how brands can engage with audiences, and ability to articulate this to target brands
    • Creativity and ability to participate in campaign ideation
    • Honesty in evaluating how you can strive for ongoing personal development
    • A methodical approach and understanding how you can deliver success for brands through being process orientated
    • Someone who thrives with autonomy in a delivery-focused environment
    • Degree education, ideally in business/media/marketing/advertising
    • Excellent written and verbal communication in English, additional languages desirable

What we have to offer:

    • The chance to learn from an ambitious and super creative team, and enjoy the buzz of our fast-paced business
    • Award winning office in the heart of Shoreditch in London, with 8 other locations around the world
    • Private medical insurance (Vitality)
    • Eyecare vouchers
    • A generous welcome allowance to spend in the Fnatic shop
    • Fruit, drinks and snacks available daily in the office
    • Regular lunch clubs, Friday drinks and other social activities
About us:

Fnatic is a global esports entertainment brand headquartered in London, laser-focused on seeking out, levelling up and amplifying gamers and creators. Our history is unparalleled. Founded in 2004, we are the most successful esports brand of the last decade, winning more than 200 championships across 30 different games.

Today, driven by entertainment, Fnatic is the channel through which the most forward-thinking brands communicate with young people. We deliver industry-leading content, experiences and activations through offices and facilities in cities between Los Angeles and Tokyo. And a future even brighter.

We are forerunners in competitive mobile gaming, as the first Tier 1 esports team to launch a presence in India. We pioneered the intersection of street culture and esports with merch collaborations, and will continue to lead the industry in relation to quality of pro wear and fan apparel. Our pros and creators will generate more than 100m hours of entertainment content in 2020, showcasing our global partners to an audience of more than 15m fans across our social platforms. In addition, our 'Fnatic Gear' consumer products will continue to level up and amplify the gaming performance of users wherever they are sold.