Team Lead, Sales Development Representatives US
New York, NY
Sales – Sales Development /
Full-time /
Hybrid
We're all about helping brands turn ideas into impact.
Frontify’s brand platform transforms how teams organize digital assets, collaborate on projects, and create engaging campaigns. Our people empower thousands of marketers and designers — including teams at Uber, Microsoft, Volkswagen, and Telefónica — to build engaging brands.
With headquarters in St. Gallen, Switzerland, and offices in London and New York City, we share a vibrant culture built on creativity, collaboration, inclusion, and joy. And we’re on the lookout for new team members to share our vision. If you’re ready for a brand-new adventure, keep reading!
Your team
They’re international, motivated, ambitious, supportive, and on both sides of the Atlantic. More than that, they’re a community of collaborative thrivers who aim to conquer the branding world. Your team isn’t just focused on booking their next meeting; they're motivated by the shared desire to have an impact, grow together and generate value for the wider business.
Your mission
As the Team Lead, Sales Development Representatives US, you’ll lead from the front by coaching, inspiring, and developing a team of ambitious outbound Sales Development Representatives (SDRs) to consistently exceed pipeline goals. You’ll own team performance and operational execution, using your coaching skills and strategic mindset to foster a high-performing, engaged, and collaborative culture. Partnering closely with Sales, Marketing, and RevOps, you’ll help evolve our prospecting strategies, improve workflows, and ensure SDRs are empowered to succeed and grow in their careers.
Your responsibilities
- Lead and develop a high-performing SDR team, fostering a culture of ownership, curiosity, and continuous improvement.
- Hire, onboard, and ramp new SDRs for long-term success.
- Own pipeline targets and ensure consistent contribution to quarterly sales goals.
- Proactively identify and address outbound execution gaps.
- Co-create and execute the regional outbound strategy in partnership with NA sales leadership.
- Own the operational execution of the strategy (e.g., creating sequences, measuring success).
- Deliver impactful 1:1s, live coaching, and team training on prospecting, objection handling, and pipeline generation.
- Drive outbound experiments, using data to refine messaging, targeting, and outreach.
- Drive and monitor KPIs like activity volume, response rates, and pipeline contribution aligned to our outbound ICP, using these metrics to coach SDRs effectively.
- Support SDR career growth with clear development plans and AE readiness programs.
- Improve cadences, playbooks, and workflows; champion tool (Salesforce, ZoomInfo, Salesmotion, LinkedIn Sales Navigator, etc.) adoption and operational excellence.
- Collaborate cross-functionally with Sales, Marketing, Enablement, and RevOps on lead flow and campaign strategy.
- Represent SDRs in cross-functional projects and leadership forums, sharing insights on ICP trends and field feedback.
- Partner with leadership to ensure fair, motivating incentive structures and a positive, inclusive team culture.
Your story
- You can work in a hybrid format where you’re able to work on-site in our New York City office.
- You have experience leading SDR/BDR teams or a strong track record in Sales Enablement, ready to move into leadership.
- You have proven success in a SaaS or tech-driven sales environment with outbound pipeline responsibility.
- You're a natural coach and motivator who thrives on helping others grow and succeed. Hands-on leadership style.
- You enjoy jumping into calls, running training, and building processes.
- You have experience analyzing data to improve team performance and processes, including Salesforce reporting and using Excel; experience with Thoughtspot is a plus.
- You’re well-versed in state-of-the-art SDR prospecting tools, strategies, and best practices.
- You're a clear, confident communicator with high emotional intelligence and empathy.
- You're passionate about sales, growth, and building high-performing teams.
- You’re excited to build something world-class – not just to hit pipeline numbers, but to shape a team that becomes a talent engine for the whole organization.
$97,000 - $130,000 a year
Compensation:
- Ranges from $72,750 - $97,500 base salary
- Ranges from $97,000 - $130,000 OTE + benefits (see section below)
- Pay range varies depending on qualifications and experience
- Provided compensation range is specific to the state of NY’s labor market and may vary for employees living in other areas
Why join us?
- Thrive with the tools and support to shape your future at Frontify.
- Be part of a product that connects brands and people with a human touch.
- Enjoy flexibility, opportunities to grow, and exposure to innovative technologies and ideas.
- Join a vibrant, social team—whether you love animals, yoga, or travel, we’ve got the Slack channels for you!
What we offer
- At least 5 weeks of holiday (PTO)
- Paid educational and well-being days off
- Home office setup budget
- Annual salary review
- Localized benefits
- Invite to our summer company meet-up in Switzerland
Important to us
At Frontify, we believe in being true to ourselves: We are committed to creating and fostering an inclusive environment of vibrant individuals whose diverse perspectives build our collective future. We aim to provide equal opportunities and nurture a workplace free of harassment and discrimination.
Next Steps
Apply: Submit your CV and answer a few questions. We’ll update you on your application.
Talent Partner: Meet our Talent Team to discuss Frontify, the role, and your background.
Team Meetings: Connect with your future team, discuss the role, showcase your skills, and explore your potential new journey.
Join Us: If it’s a match, welcome to Frontify!
This description outlines the primary duties of the role, which may evolve in response to business needs and company growth. We’re looking for someone comfortable with change and excited to contribute to a dynamic environment. If this sounds like you, come join us and help shape what’s next.
We may conduct preliminary checks for successful candidates, depending on the role and in line with local laws. We’ll share all relevant details during the interview process.
