Social Video Strategist

Playa Vista, CA
Brand Group – Video Labs
Full-time
We are looking for a YouTube-savvy  Social Video Strategist to oversee channel management and channel optimization across active client social video accounts.

You will be responsible for creating audience development and programming strategies for social video on YouTube, working closely with our team of Strategists and Coordinators as well and collaborating with our Sales, Integrated Marketing, Paid Media, and Social Media teams to meet our client’s audience, marketing, and revenue goals. You must have a passion for and knowledge of online entertainment, with a data driven foundation. You should also have a proven track record of personal and/or professional growth to support and fulfill the strategic objectives of a highly cross-functional organization.

RESPONSIBILITIES

    • Develop and execute content, distribution and optimization strategies to maximize impact of client video
    • Manage daily programming and brand building for our clients
    • Build brand audience and reach on social video platforms
    • Building and present compelling and data-rich decks to educate and persuade clients
    • Manage execution of optimization and best practices
    • Analyze and interpret data to provide channel recommendations
    • Create, present, and be able to continually speak to industry trends, platform trends, and competitive positioning
    • Work closely with Sales, Integrated Marketing, Paid Media and Social Media teams to recommend and execute cross-functional campaigns
    • Collaborate with and support teammates to improve workflow, approach, process and growth
    • Exhibit excellence and attention to detail in day-to-day work
    • Other duties and responsibilities as assigned

QUALIFICATIONS

    • 1-2 years relevant experience
    • YouTube Certified within the last year and/or extremely familiar with current best practices for SEO and discoverability on YouTube
    • History of managing online video channels, especially YouTube
    • Experience with overseeing channel development strategies from building and presenting decks to execution
    • Eye for detail in order to oversee brand design and channel best practices
    • Analyze and interpret data to provide channel recommendations
    • Create, present, and be able to continually speak to YouTube platform changes
    • Work and cross-function with sales, business development, and account teams when applicable
    • Experience working and delivering to multiple stakeholders from internal and external teams

BONUS POINTS

    • Social media agency, digital agency, online video experience
    • Experience working with kids entertainment

PERKS + BENEFITS

    • Flexible dress code
    • Kitchen stocked with snacks
    • Pet Insurance
    • Catered meal on Fridays
    • Health, dental and vision benefits
    • 401(k) with a company match
    • Generous paid time off each year
    • Both paid maternity time and paid paternity time
Fullscreen is a global media company that develops online creators and programs multi-platform entertainment experiences. 600 million subscribers generate more than 6 billion video views across Fullscreen’s global network each month. Headquartered in Los Angeles, the company was founded in January 2011 by CEO George Strompolos, a co-creator of the original YouTube Partner Program. Fullscreen owns and operates leading creative production studio Rooster Teeth, video game culture network ScrewAttack, and social media studio McBeard. Fullscreen’s network includes more than 70,000 creators, featuring the Fine Bros., O2L (Our 2nd Life), Andrea Russett, Devin Supertramp and Jack and Jack. Visit Fullscreen.com for more information.

Fullscreen, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, protected veteran status, or disability.