Content Marketing Manager

Salary: $80,000/annual

 

We are looking for a highly analytical thinker with an audience-first mindset for the role of content marketing manager. Candidates will be experts on social media analytics, understand the nuances, advantages, and shortcomings of each platform, and know how to utilize data in formulating a campaign strategy.

 

Content Marketing Managers will manage a team of data analysts and content creators and will require excellent interpersonal and communicative skills, as well as demonstrate sound leadership and decision-making ability.

 

●       Orchestrating digital content strategies across all online platforms

●       Driving traffic and engagement that translates to sales and brand promotion

●       Monitor and measure the performance of the content through online tools such as Google Analytics and and Google Search Console to inform future marketing campaigns

●       Managing a team of writers and freelancers to create new content

●       Promote a consistent brand identity as editor of all new marketing content

●       Manage and execute social media platforms

●       Manage editorial calendar

●       Implementing SEO best practice

●       Knowing which platform different kinds of content are best suited to

●       Designing and implementing creative marketing strategies to disseminate content

 

●       Bachelor's degree in marketing or related field

●       Data-driven and highly analytical

●       Proficiency with Google Analytics

●       Proficiency with Wordpress and Hubspot

●       Proficiency with social media platforms and analytics

●       Time management skills

●       Excellent interpersonal skills

●       Excellent written and verbal communication

●       Excellent editing skills