Content Marketing Manager

Remote /
Escalon – SalesOps /
/ Remote
Content Marketing Manager
Salary: $80,000/annual
We are looking for a highly analytical thinker with an audience-first mindset for the role of content marketing manager. Candidates will be experts on social media analytics, understand the nuances, advantages, and shortcomings of each platform, and know how to utilize data in formulating a campaign strategy.
Content Marketing Managers will manage a team of data analysts and content creators and will require excellent interpersonal and communicative skills, as well as demonstrate sound leadership and decision-making ability.
Content Marketing Manager Responsibilities:
       Orchestrating digital content strategies across all online platforms
       Driving traffic and engagement that translates to sales and brand promotion
       Monitor and measure the performance of the content through online tools such as Google Analytics and and Google Search Console to inform future marketing campaigns
       Managing a team of writers and freelancers to create new content
       Promote a consistent brand identity as editor of all new marketing content
       Manage and execute social media platforms
       Manage editorial calendar
       Implementing SEO best practice
       Knowing which platform different kinds of content are best suited to
       Designing and implementing creative marketing strategies to disseminate content
Content Marketing Manager Requirements:
       Bachelor's degree in marketing or related field
       Data-driven and highly analytical
       Proficiency with Google Analytics
       Proficiency with Wordpress and Hubspot
       Proficiency with social media platforms and analytics
       Time management skills
       Excellent interpersonal skills
       Excellent written and verbal communication
       Excellent editing skills