Social Media Specialist - Enterprise SaaS

Mumbai /
Supply /
Full-Time
Fynd is India’s largest omnichannel platform and multi-platform tech company with expertise in retail tech and products in AI, ML, big data ops, gaming+crypto, image editing, and learning space.

Founded in 2012 by 3 IIT Bombay alumni: Farooq Adam, Harsh Shah and Sreeraman MG.

We are headquartered in Mumbai and are a company of more than 750 people. Fynd has 1000+ brands under management, more than 10k stores, and servicing 23k + pin codes.

With a clientele of over 1000+ India’s top retail brands, we are growing exponentially each year, expanding our core products, launching new product lines and actively seeking to enter new markets. We’ve grown from a 200-people company to 600 in under a year, and aim to add 2000+ by 2023. Headquartered in Mumbai, Fynd is now open in Noida, Ahmedabad, and Bengaluru.

We are looking for an all-rounder social media specialist with a background in working with tech/B2B SaaS products for our omnichannel retail product suite. For more information, please visit omnifynd.com.

Equal parts strategist, communicator, and analyst, as a Social Media Specialist you will play a pivotal role in bringing the brand to life across social media channels, by developing a strategy, producing good content, analysing usage data and managing projects and campaign.

Responsibilities

    • Develop creative and engaging social media strategies
    • Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Instagram and YouTube, adapting content to suit different channels
    • Create engaging multimedia content across multiple platforms
    • Manage and facilitate social media communities by responding to social media posts and developing discussions
    • Monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics and others
    • Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity
    • Analyse competitor activity
    • Undertake audience research
    • Recommend improvements to increase performance
    • Set targets to increase brand awareness and increase customer engagement
    • Coordinate with design and marketing teams for illustrating content 

Requirements

    • Minimum 2+ years of prior experience in a similar role at an enterprise SaaS company, or a growth marketing agency serving enterprise SaaS companies
    • Proficiency in English along with excellent verbal and written communication skills
    • Strong copywriting and editing skills suitable for each platform, from knowing how to write a successful tweet to use effective storytelling techniques
    • Deep knowledge of social channel best practices, social publishing tools, and social listening platforms
    • Skills in data analysis and interpreting statistics to analyze key social media metrics and action data-backed strategy across platforms
    • Visual storytelling capabilities and experience
    • Creative skills for contributing new and innovative ideas
    • Research and detail-oriented mindset 
    • Analytical mind with a problem-solving attitude
    • Excellent team working, collaboration and networking skills
    • Organizational and time-management skills, with the capacity to prioritise and work across multiple projects/campaigns
    • Interest in startups, SaaS, business and technology, awareness of SEO and social media fundamentals 
    • Background in tech, ecommerce and/or retail is a plus

Salary Range: 8-12 Lpa.
Please share your CV + portfolio. Portfolio must contain unedited versions of writing samples as well. 

Visit omnifynd.com to understand more about our B2B SaaS offerings.