Associate Marketing Copywriter
New York /
Marketing – Marketing, Creative Services /
Who We Are:
For 25 years, Getty Images has embraced disruption and change; riding the digital wave to evolve from a fragmented, analog stock photo business into a global e-commerce industry leader and trusted brand. The breadth and quality of our content has always allowed our customers and partners to tell their stories with greater creativity and accuracy, eliciting more emotion and enabling more action. Getty Images moves the world, whether the goal is commercial or philanthropic, revenue-generating or society-changing, market-disrupting or headline-driving.
Help us move the world with images!
Getty Images is the most trusted and esteemed source of visual content in the world, with over 405 million assets available through its industry-leading sites www.gettyimages.com and www.istock.com. The Getty Images website serves creative, business and media customers in almost 200 countries and is the first-place people turn to discover, purchase and share powerful content from the world's best photographers and videographers.
Getty Images works with over 330,000 contributors and image partners to provide comprehensive coverage of more than 160,000 news, sport and entertainment events, impactful creative imagery to communicate any commercial concept and the world's deepest digital archive of historic photography. Getty Images is a world leader in visual content. With over 405 million assets, of which over 285million are digitized, encompassing the latest global news, sports, celebrity, music and fashion coverage; exclusive conceptual creative images; and the world’s largest commercial archive. New content is added daily, with 8-10 million new assets added each quarter.
We are inclusive of different voices, perspectives and experience. We believe diversity is critical to our mission to objectively reflect the world we live in and allow our customers to illustrate that world. This means including a diverse range of voices in our content, actively pursuing diversity in our team and sources of content and listening to our customers to make sure we are as open and responsive as possible.
Women, gender-nonbinary, people of color, LGBTQIA+ people and people with disabilities are encouraged to apply.
Who You Are:
Getty Images is looking for a Junior B2B Copywriter to join their in-house Marketing Creative team. Based in New York, you’ll be responsible for writing copy for digital marketing, social media, email campaigns, and sales marketing.
Your Next Challenge:
Consistently deliver copy that’s on time, accurate, on brand, and fulfills brief requirements.
Effectively articulate key points of differentiation between Getty Images and iStock, across deliverables including digital marketing, social media, emails, case studies, blogs, sales materials, and more.
Collaborate with designers and the marketing team to develop effective copy for marketing campaigns.
Quickly switch styles to write for different audiences—including agency, corporate, small business, freelancers, and internal clients—and develop the knowledge to improve those communications
Write copy across different sales and marketing channels that drives response, sales, and other key metrics
Work with product managers to translate key product features into compelling, easy to comprehend sales and marketing assets
Ensure that copy is accurate, audience appropriate, and aligns with product management, sales and marketing goals
Actively contribute to Getty Images’ and iStock brand guidelines
Complete basic proofreading and editing, upholding standards set by our brand guidelines
Take direction and learn from the senior copywriter and the copy director
What You'll Need:
Excellent written and oral communication skills. Writing should demonstrate strong grammar and attention to detail.
1-2 years of copywriting experience, preferably on an in-house marketing team for a technology or financial company (B2B experience preferred).
Experience writing crisp, clear copy for digital marketing, sales, product marketing, email, social media, and video.
The ability to translate product features into meaningful value propositions
Experience supporting sales and marketing teams
Writing samples and/or portfolio website
What You'll Bring to the Role:
Ability to rapidly ideate on brand, strategic marketing concepts
Ability to translate complex product information into easy-to-understand sales and marketing copy
A self-starter attitude and the initiative to know when to ask the right questions, of the right people
Strong copy editing and proofreading skills
Ability to work autonomously and self-edit to achieve the best results
Ability to work with—and take direction and feedback from—senior designer, copy director and design director, as well as internal clients
Bachelor’s degree in a relevant subject
An interest in photography
Getty Images is committed to providing Reasonable Accommodations and will work with you to meet your needs. If you are a person with a disability and require assistance to search for a job opening or to submit an online application, please email RecruitingAccommodations@gettyimages.com.
Visit Getty Images at www.gettyimages.com to learn more about how the company is advancing the unique role of still and moving imagery in communication and business, and enabling creative ideas to come to life.
For company news and announcements, visit our Press Room, and for the stories and inspiration behind our content, visit Stories & Trends.
Find Getty Images on Facebook, Twitter, Instagram, LinkedIn, Pinterest and Tumblr, or download the Getty Images app where you can explore, save and share the world's best imagery.
Getty Images is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. Getty Images believes that diversity is critical to our success in moving the world with images and is committed to creating an inclusive, mutually respectful environment which celebrates diversity. We seek to hire on the basis of merit, competence, performance, and business needs.