Sales Representative

New York City /
Sales /
The Position
Our Sales Representative will be responsible for developing and maintaining relationships with our hospitality community and maximizing the reach of our products in on-premise accounts through effective pitching and closing, as well as management of existing accounts. Coordinating with the Operations and Marketing teams, this individual is responsible for the selling, merchandising and training of the on-premise sales and serving teams, including the education of all staff in our brand language, history, concepts, and recipes. This will be a fast paced, relationship-driven business that requires empathy, strategic sales ability, deep knowledge of our brand and product, and exceptional interpersonal skills as you will be the first representation of our brand with our restaurant community in a year that has been deeply challenging for the hospitality industry. This role will report to the CEO and COO.


    • Develop long lasting relationship between Ghia and food and beverage community in your market
    • Research and pitch new accounts and new placements leading to successful sales & distribution
    • Maintain a regular schedule of weekly appointments with accounts in owned region
    • Assist in the development of on-premise training materials and onboard/train all new on-premise accounts
    • Work closely with Marketing team to ensure a coordinated approach to customer experience
    • Ensure seamless order entry processes and great customer service as well as timely collections and payment issues
    • Maintain accurate and up to date records on company pricing and product programming
    • Work closely with Operations to ensure a coordinated approach to fulfillment and inventory management
    • Conduct promotions in accounts on a regular basis or when required
    • Organize customer feedback for the development process of products or updates to existing products


    • 5+ years of sales experience in beverage CPG industry
    • Direct calling and selling experience, as well as direct broker and distributor management experience
    • Deep passion for hospitality and sales leadership experience with start-up and/or small companies
    • Ability to travel domestically freely and comfortable working remote
    • Exceptional interpersonal and communication skills and great negotiation skills
About Ghia

Cleared-eyed and high-minded, Ghia is a new non-alcoholic aperitif inspired by the Mediterranean. Vibrant, fresh and satisfyingly bitter, Ghia tastes like summer on the rocks, featuring notes of nostalgic florals, earthly botanicals and a clean kick of citrus. Everything inside our bottle was picked because of its completely natural ability to soothe and to stimulate. Each glass promises to kick up the energy and calm down the mind.

Applicants are expected to have current work authorization in the country that the role is located.

We strongly encourage under-represented minorities to apply. Ghia is an equal opportunity employer - we welcome everyone to our team.

It has been and will continue to be a fundamental policy of Ghia not to discriminate on the basis of race, color, creed, religion, gender, gender identity, pregnancy, marital status, partnership status, domestic violence victim status, sexual orientation, age, national origin, alienage or citizenship status, veteran or military status, disability, medical condition, genetic information, caregiver status, unemployment status or any other characteristic prohibited by federal, state and/or local laws. This policy applies to all aspects of employment, including hiring, promotion, demotion, compensation, training, working conditions, transfer, job assignment, benefits, layoff, and termination.