Product Manager || CRM
Delhi
Dev – Dev-Product /
Employee India /
Remote
About HighLevel
HighLevel is a cloud-based, all-in-one white-label marketing and sales platform that empowers marketing agencies, entrepreneurs, and businesses to elevate their digital presence and drive growth. With a focus on streamlining marketing efforts and providing comprehensive solutions, HighLevel helps businesses of all sizes achieve their marketing goals. We currently have ~1200 employees across 15 countries, working remotely as well as in our headquarters, which is located in Dallas, Texas. Our goal as an employer is to maintain a strong company culture, foster creativity and collaboration, and encourage a healthy work-life balance for our employees wherever they call home.
Our Website - https://www.gohighlevel.com/
YouTube Channel - https://www.youtube.com/channel/UCXFiV4qDX5ipE-DQcsm1j4g
Our Customers
HighLevel serves a diverse customer base, including over 60,000 agencies and 600,000 small & medium businesses globally. Our customers range from small and medium-sized businesses to enterprises, spanning various industries and sectors.
Scale at HighLevel
We operate at scale, managing over 40 billion API hits and 120 billion events monthly, with more than 500 micro-services in production. Our systems handle 200+ terabytes of application data and 6 petabytes of storage.
About the Team
Currently we have millions of sales funnels, websites, attributions, forms and survey tools for lead generation. Our B2B customers use these tools to bring in the leads to the HighLevel CRM system. We are working to continuously improve the functionality of these tools to solve our customers’ business needs. In this role, you will be expected to be autonomous, guide other developers who might need technical help, collaborate with other technical teams, product, support and customer success
About the Role
We are seeking a talented and experienced Product Manager to join our team and drive the development of our CRM capabilities with a major focus on Custom Objects. Our CRM product which consists of lead generation, lead engagement, and management, serves over 100K+ businesses and processes millions of records monthly. As a Product Manager specializing in CRM, your role would involve overseeing the development and management of a few of our core platform products. You will work closely with cross-functional teams, including engineers, designers, marketers, and customer success to define, prioritize, and deliver innovative solutions that enable customers to grow and manage their businesses seamlessly.
Type - Full Time (Remote in India)
Responsibilities
- Strategy & Vision: Establish the strategic direction and vision for HighLevel's CRM product features like Custom Objects and its implementations. Make informed decisions about product roadmaps based on market trends, customer needs, and competitive landscape.
- Product Planning and Roadmap: Collaborate with stakeholders to identify and prioritize requirements and feature enhancements. Collaborate with the support team to identify their needs and current challenges, which would feed forward into the Product planning process.Develop and maintain a detailed product roadmap for your modules, aligning it with the company's overall product strategy and goals.
- Requirements Definition: Conduct user research, interviews, and data analysis to gather insights and identify pain points. Translate user needs into clear and actionable product requirements, user stories, and acceptance criteria.
- Product Development and Launch: Collaborate with engineering, design, and support teams to ensure timely and high-quality product delivery. Plan and execute product launches, creating go-to-market strategies, coordinating marketing efforts, and driving user adoption and engagement.
- Stakeholder Communication: Communicate product plans, progress, and updates to internal teams and stakeholders, including executives. Act as a subject matter expert on your CRM modules, providing guidance and support to internal teams and external customers.
- Performance Monitoring and Analysis: Define and track key product metrics to evaluate performance and drive data-driven decision-making. Monitor user feedback and conduct a competitive analysis to identify areas for improvement and address pain points.
Requirements
- Domain Knowledge: Strong understanding of CRM & SaaS concepts, technologies, and market trends
- Analytical Skills: Excellent analytical and problem-solving skills. Ability to use data and metrics to drive product decisions and measure success.
- Communication Skills: Excellent written and verbal communication skills, with the ability to effectively communicate complex ideas and concepts to technical and non-technical stakeholders.
- Leadership and Collaboration: Strong leadership skills to drive the product vision, influence cross-functional teams, and work collaboratively in a fast-paced, agile environment.
- User-Centric Mindset: Deep empathy for users and a strong passion for delivering exceptional user experiences.
- Business Acumen: Understanding business models, market dynamics, and competitive landscape. Ability to align product decisions with business goals and drive product success.
Experience
- Minimum 3+ years as a Product Manager, with a strong preference for CRM & SaaS experience.
- Bachelor's degree in computer science, engineering, business, or a related discipline.
- Familiarity with leading CRM platforms and their landscape
EEO Statement:
At HighLevel, we value diversity. In fact, we understand it makes our organisation stronger. We are committed to inclusive hiring/promotion practices that evaluate skill sets, abilities, and qualifications without regard to any characteristic unrelated to performing the job at the highest level. Our objective is to foster an environment where really talented employees from all walks of life can be their true and whole selves, cherished and welcomed for their differences while providing excellent service to our clients and learning from one another along the way! Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
