Digital Marketing Specialist

Costa Rica (Remote)
Marketing – Marketing /
Full Time /
Remote
The Company 
Serving the People Who Serve the People 
Granicus is driven by the excitement of building, implementing, and maintaining technology that is transforming the Govtech industry by bringing governments and their constituents together. We are on a mission to support our customers by meeting the needs of their communities and implementing our technology in ways that are equitable and inclusive. Granicus has consistently appeared on the GovTech 100 list over the past 5 years and has been recognized as the best companies to work on BuiltIn.  
Over the last 25 years, we have served 5,500 federal, state, and local government agencies and more than 300 million citizen subscribers powering an unmatched Subscriber Network that uses our digital solutions to make the world a better place. With comprehensive cloud-based solutions for communications, government website design, meeting and agenda management software, records management, and digital services, Granicus empowers stronger relationships between government and residents across the U.S., U.K., Australia, New Zealand, and Canada. By simplifying interactions with residents, while disseminating critical information, Granicus brings governments closer to the people they serve—driving meaningful change for communities around the globe. 
Want to know more? See more of what we do here.  

Do you want a role with a creative, results-driven, fun, and innovative marketing team? This position is your opportunity to join Granicus, the fastest-growing software provider for the public sector. This role will be integral to executing the marketing team’s strategic plan by overseeing the creation of our interactive digital marketing content.

You will be a part of a hard-working team that values individual drive and initiative, as well as teamwork and comradery. At the end of every day, you will know that your work makes a difference. Our products and services improve the efficiency of government and the quality of people's lives, and you can join us in this important work.

This role requires excellent skills, flexibility, attention to detail, organization, and ability to prioritize in a fast-paced and dynamic environment. The Digital Marketing Specialist will report to the Director of Marketing Communications and will work closely with all areas of the marketing team. Granicus is looking for a collaborative and innovative digital marketer to create interactive media experiences that engage and immerse audiences in new and unexpected ways.

What your impact will look like here:

    • Plan and implement interactive marketing content for websites, social media, and other digital marketing campaigns
    • Maintain consistent brand across all channels
    • Create engaging and compelling videos that promote Granicus' products, services, and benefits
    • Develop interactive demo experiences that provide a hands-on understanding of Granicus capabilities
    • Create interactive quizzes that educate and engage the target audience to test knowledge, promote brand awareness
    • Identify trends and optimize content performance based on insights
    • Utilize analytics to evaluate end-to-end customer experience across multiple channels and customer touch points
    • Collaborate with teams to ensure alignment with marketing plans and goals
    • Support the website manager and digital marketing manager on other digital tasks

You will love this job if you have:

    • Strong understanding of online user experiences
    • Knowledge of WordPress or similar Content Management Systems
    • Experience working in interactive content tools such as Ceros, survey software, demo software, etc.
    • Experience editing videos
    • Experience with the Adobe suite
    • Ability to troubleshoot in a fast-paced environment
    • Strong attention to detail with an analytical mind and outstanding problem-solving skills
    • Project management skills and an understanding of how to manage the priorities of multiple stakeholders
    • Ability to work well in a fast-paced environment where functioning autonomously and collaborating as part of a team are equally important
    • Self-starter with the curiosity to expand the scope of assigned projects and tasks as needed
    • Passionate and/or experienced in working with public sector entities

The Team

    • We are a remote-first company with a globally distributed workforce across the United States, Canada, United Kingdom, India, Armenia, Australia, and New Zealand.

    • Granicus is committed to providing equal employment opportunities. All qualified applicants and employees will be considered for employment and advancement without regard to race, color, religion, national origin, ancestry, sex, gender, gender identity, gender expression, physical or mental disability, age, genetic information, sexual or affectional orientation, marital status, status regarding public assistance, familial status, military or veteran status or any other status protected by applicable law.
Don’t have all the skills/experience mentioned above? At Granicus, we are trying to build diverse, inclusive teams. We do not have degree requirements for most of our roles. If you don’t meet every requirement above, but are excited to learn more, we encourage you to apply. We might just be able to find another role that could be a perfect fit!