Director, Product Innovation
Atlanta (Remote Friendly)
Innovation /
Full Time /
Remote
Greenlight is the leading family fintech company on a mission to help parents raise financially smart kids. We proudly serve more than 6 million parents and kids with our award-winning banking app for families. With Greenlight, parents can automate allowance, manage chores, set flexible spend controls, and invest for their family’s future. Kids and teens learn to earn, save, spend wisely, and invest.
At Greenlight, we believe every child should have the opportunity to become financially healthy and happy. It’s no small task, and that’s why we leap out of bed every morning to come to work. Because creating a better, brighter future for the next generation depends on it.
We’re looking for a strategic builder to join our Innovation Team who thrives in ambiguity, rallies teams, and turns zero-to-one ideas into live products. You’ll scout, size, and validate new concepts, craft business cases, and guide cross-functional squads from sketch to pilot. This team plays a critical role in unlocking new ways to bring families into the Greenlight ecosystem through customer discovery, rapid experimentation, and visionary product management.
You’ll identify and validate new product concepts that expand Greenlight’s customer reach and value proposition while leading early-stage strategy, building business cases, and guiding cross-functional teams from concept to pilot. You'll evaluate fit, impact, and feasibility, influence build vs. buy decisions, and lead early testing with Product, Engineering, and Marketing. Strong AI fluency, data literacy, and comfort with LLMs or No-Code tools is needed.
What You’ll Be Doing
- Own an innovation pipeline sourced from internal insights, partner bets, and market signals while prioritizing by impact, effort, and strategic fit.
- Size new opportunities (brand fit, TAM, customer value, P&L impact) and drive go / no-go calls.
- Shape early concepts with user journeys, tech feasibility, legal / compliance guardrails, GTM angles.
- Lead build-vs-buy decisions; steward resources toward the highest-value experiments.
- Partner with Product, Engineering, and Marketing to run rapid tests (positioning, channel mix, sales assets).
- Define success metrics; review results fast, then double-down, pivot, or stop.
- Keep leadership and peers aligned through crisp updates and clear asks.
What You Should Bring
- 5+ years each in product management, business development, and innovation / startup roles.
- Fluency in AI: No-Code tools, prompt engineering and LLMs, understand ML, NLP, computer vision.
- Strong data chops—able to pull, analyse, and turn signals into decisions.
- Ability to thrives in fast, iterative 0→1 zones; bias for action and clear communication.
- Excellent communication and collaboration skills with a strong bias toward action.
- MBA and/or Masters in Computer Science or related field or equivalent experience.
Our stance on salaries:
Greenlight provides a competitive compensation package with a market-based approach to pay and will vary depending on your location, experience and skill set. The total compensation package for this position will also include a discretionary performance bonus, equity rewards, medical benefits, 401K match, and more. Greenlight conducts continuous compensation evaluations across departments and geographies to ensure we are keeping our pay current and competitive.
The estimated base pay range for this position in (NY, CA, WA): $150,000 - $195,000
The estimated base pay range for this position in (CO): $150,000 - $185,000
Who we are:
It takes a special team to aim for a never-been-done-before mission like ours. We’re looking for people who love working together because they know it makes us stronger, people who look to others and ask, “How can I help?” and then “How can we make this even better?” If you’re ready to roll up your sleeves and help parents raise a financially smart generation, apply to join our team.
Greenlight is an equal opportunity employer and will not discriminate against any employee or applicant based on age, race, color, national origin, gender, gender identity or expression, sexual orientation, religion, physical or mental disability, medical condition (including pregnancy, childbirth, or a medical condition related to pregnancy or childbirth), genetic information, marital status, veteran status, or any other characteristic protected by federal, state or local law.
Greenlight is committed to an inclusive work environment and interview experience. If you require reasonable accommodations to participate in our hiring process, please reach out to your recruiter directly or email recruiting@greenlight.me.
