Growth Marketing & Operations Lead
Marketing – B2B Marketing /
Hired is a talent marketplace that's demystifying the job search by matching top tech and sales talent with compelling opportunities at the world’s most innovative companies. Founded in 2012, Hired was acquired by Vettery and the Adecco Group in 2020, creating the largest hiring marketplace for technology and sales talent. Above all, we envision a world where all hiring is equitable, efficient, and transparent and are committed to empowering connections between ambitious people and teams.
Using Hired, both candidates and employers have transparency into salary offers, competing opportunities, and unique preferences. By combining both our technology and human touch, our goal is to enrich and automate the recruiting process, enabling candidates to employ their potential and find a job they love. To date, Hired has helped over 3 million diverse, vetted candidates find new opportunities at over 17,000 companies throughout the United States, Canada, Ireland, and the UK.
The Marketing team identifies and engages companies and job-seekers to join Hired, driving revenue to sustain our vision of a more transparent and rewarding hiring process. As the Growth Marketing & Operations Lead at Hired, you will be responsible for the strategy and execution of our B2B advertising, marketing operations, analytics, and more. Reporting to the Director of Acquisition Marketing, you will also work closely with the Demand Gen Marketing Manager, Product/Content Marketing pods, and RevOps team.
What we need your help with:
Paid Advertising & Sponsorships: Lead strategy and execution of all B2B paid advertising and sponsorships, including but not limited to media budget planning and forecasting, campaign execution across ad platforms (LinkedIn, Google, etc), sponsorship research and booking, A/B testing (ad creative, content, landing pages, etc), and reporting and measurement
Website Optimization: Conduct on-site and landing page testing to improve website conversion rates (we currently use Google Optimize and Unbounce)
Reporting & Analytics: Develop reporting dashboards to measure success across marketing initiatives, conduct analysis, and make optimizations accordingly
Marketing Operations: Manage our marketing operations and tech stack, optimizing processes, troubleshooting, and bringing in new tools as needed; work with RevOps team and 3rd party vendors/tools to pull target account lists, calibrate lead scoring, etc.
Sales & Revenue Partnership: Work closely with the revenue team to drive qualified leads through the sales funnel, providing support and feedback as needed to ensure rules of engagement are met
Content Development & Distribution: Work collaboratively with Product Marketing and Content Marketing pods to develop content for various customer personas, ensuring each piece of content is delivered to the right audience in meaningful and measurable ways
What we’re looking for:
3+ years of experience in a growth marketing, demand gen, and/or marketing operations role, ideally at a B2B/SaaS company
Hands-on experience directly managing ads in-platform (LinkedIn, Google, etc)
Proficient in Excel and/or Google Sheets, comfortable working with large data sets
Experience with a variety of marketing/SaaS tools including Salesforce and Marketo (or other email automation software)
Experience partnering with a Revenue Operations or similar team to ensure marketing leads are seamlessly brought through the sales funnel
Experience working cross-functionally with creative, content, product, and sales teams
Creative thinker, comfortable coming up with ad concepts, writing ad copy, and participating in general creative brainstorms with the team
With the above said, we understand that no candidate is perfectly qualified for any job and believe that diversity of background and thought makes for better problem solving and creative thinking, which is why we're dedicated to adding new perspectives to the team. Even more important than your resume is a positive attitude, passion for the work, personal drive for growth, and the ability to thrive in a fluid and collaborative environment. We want you to learn new things in this role, and we encourage you to apply even if your experience doesn't align perfectly to what is listed here.
Hired has six key values that are the foundation of our company culture, which every employee embodies:
Raise the bar - Impact matters. Stay focused and curious.
Think big & hustle - Push for bold, thoughtful, and rapid innovation.
People first - Prioritize development and wellbeing. Help people flourish and feel valued.
Transparency builds trust - Communicate with candor, honesty, and respect.
Strength through inclusion - Welcome all voices. What makes you unique makes us all strong.
One team, one dream - Pride and passion for our mission. Work collaboratively and have fun.
Why you’ll love working at Hired:
We love coming to work on Monday. It’s easy to love the work you do when you see the positive impact it has, and helping someone find their dream job can change their life forever. We believe in our mission, love the work, and have fun doing it together. Even in our hybrid remote environment, we've maintained our culture through bi-weekly Company meetings, virtual team social events, cross-team lunches, volunteer events, and a very active set of Slack channels.
We know life is about more than just work. We have an open vacation policy so you can take the time you need to relax and rejuvenate, contribute to the cost of insurance coverage (health, vision, and dental), and offer a fully paid 12-week parental leave, 401k, commuter benefits, and gym membership discounts.
We invest in your development. A company is only as strong as its team, and we want to help strengthen every member of our team. We give everyone the opportunities and support they need to reach that next professional level through company-sponsored General Assembly classes and conferences, in-house training, a culture of continuous feedback, and the chance to run with projects.
We’re consistently recognized for our culture. We’re listed #5 on Fortune's 60 Best Companies to Work for in New York City, included in Fortune’s Best Workplaces in Technology for 2020, and have been previously honored at Crain’s Best Places to Work Awards and included in Inc Best Workplaces.
We bring our whole selves to work. We are committed to fostering diversity and inclusion at all levels of our company. We value the multitude of talents and perspectives that a diverse workforce brings and are passionate about creating an inclusive workplace that promotes and values diversity. As a recruiting tool, Hired is committed to building equity in the hiring process through a more representative talent pool. As a company, we take active steps to support an inclusive work environment through the creation of a cross-team DEI taskforce, Employee Resource Groups (ERG), bias mitigation interview training, and respectful workplace training for all employees.
Equal Opportunity Employer/Veterans/Disabled
Hired values the multitude of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.