Marketing Coordinator
Hot Topic HQ - City of Industry, California
Her Universe – Operations and Marketing /
Full-time /
Hybrid
At Hot Topic, we’re passionate about creativity and high performance. Our success comes from high-caliber teams that love our product and have a tenacious approach to learning. We’re looking for a Marketing Coordinator who’s passionate about pop culture and ready to help bring our newest brands to life. You’ll work across digital, retail, and social channels to support campaigns, spot the latest trends, and keep projects moving smoothly. If you’re organized, love working with creative teams, and get excited about fashion, music, anime, gaming, and entertainment, this role is your chance to help shape what’s next for our brand family.
This role operates on a hybrid schedule and will require on-site work from our HQ located in the City of Industry, CA, three days a week.
WHAT YOU'LL DO
- Coordinate the rollout of integrated marketing campaigns for new and emerging brands across digital, retail, and experiential channels.
- Partner with internal teams (i.e., creative, merchandising, e-commerce, and social) to ensure campaigns are delivered on time and aligned with brand voice.
- Attend meetings and liaise with internal/external partners to manage marketing calendars, timelines, and deliverables for assigned brands.
- Assist in developing creative briefs and campaign toolkits for emerging brands.
- Coordinate asset requests, photo/video shoots, and creative approvals.
- Support social media content planning and partner with internal/external teams to increase emerging business brand awareness.
- Work with internal and emerging brand partners to gather and distribute campaign performance metrics (e.g., engagement, sales lift, traffic, ROI, and dashboards) to appropriate stakeholders.
- Share observations from campaign tracking to help inform future planning.
- Serve as primary liaison between the marketing team and merchant partners for emerging brands to track progress and ensure tasks are completed.
- Support collaboration with external partners, agencies, and licensors to execute emerging brand marketing events or social activations. Ensure follow-through on key pieces such as contract signatures, scheduling, brand assets, and social media content. For local events, attend on-site to support vendor coordination.
WHAT YOU'LL NEED
- Bachelor’s degree in Marketing, Communications, Business, or related field preferred, or equivalent experience.
- 1+ years of experience in marketing, brand management, or retail coordination (internships included).
- Experience with project management with the ability to juggle multiple priorities.
- Knowledge of digital and social media marketing best practices.
- Proficiency in Microsoft Office and familiarity with project management tools (e.g., Asana, Workfront)
$20 - $25 an hour
Please note the pay range for this position starts as listed in the job posting, but other factors such as an individual’s education, location, meeting the minimum job requirements for the role, training and experience, will determine the final salary for potential new hires.
