Senior Product Manager (Commerce)

Singapore /
Operations – Engineering/Technology /
/ Remote
Hypebeast Ltd. started from a sneaker website founded by Kevin Ma in 2005 to a publicly listed media company in 2016. With a total reach of over 40.5M users across all platforms, The media group boasts a global readership across Asia Pacific, North America, Europe and more, with the flagship platform available in five languages. The group has expanded its publishing brands to a wider scope in recent years, encompassing Hypebeast and its multiple content distribution platforms, e-commerce store HBX and agency HYPEMAKER.

Hypebeast Ltd. has been featured in Forbes’ “Asia’s 200 Best Under A Billion” in 2020.

We are looking for an experienced Senior Product Manager to support and report to the HK Business Management team. You must be a digitally-savvy thinker with impeccable analytical and product management skills. You should have a talent in using data to provide business insights in order to support the team in all aspects.


    • Analyze the online customer journey (UI/UX) and competitive online e-commerce market landscape to drive improved customer experience and user growth across the web and app platforms.
    • Provide a product-centric mindset to help conceptualize, launch and optimize products and features across the web and app platforms.
    • Gather business and user requirements across the relevant stakeholders in order to set product design requirements based on information gathered across internal teams and user research.
    • Manage the product backlog and priorities of the e-commerce platform for web and app
    • Drive experiments, tracking and testing of product performance.
    • Ensure branding and brand elements are conveyed consistently, effectively and cohesively across products and UI/UX.
    • Perform regular market research and identify new product improvement opportunities.
    • Provide reporting and analytical insight on feature performance post-launch and monitor for areas of improvement.
    • Provide manuals, documentation and training materials related to use of the product
    • Assist in project management duties in the form of weekly and monthly product updates to the wider team.
    • Work collaboratively with Engineering, Ecommerce, and Business Strategy teams on driving cutting-edge technologies that can meet business needs and KPIs.
    • Develop innovative solutions to drive deeper customer engagement and conversion on platforms across regions, product areas and functions.
    • Stay up to date on current digital industry trends and market conditions.


    • Degree holder in Product Design, Engineering, Computer Science, Statistics, Data Science, or quantitative disciplines.
    • 5+ years of experience working with product teams and/or web analytics; experience with digital marketing campaigns and e-commerce is highly preferred. 
    • Proven experience in all phases of the design process including user research, copywriting, wireframing, prototyping, visual design, interaction design, and usability testing
    • Proven ability to leverage analytics and quantitative methods to inform and influence decision-making
    • Experience developing and launching products E2E
    • Strong product knowledge and project management skills including tools such as Jira, Asana, etc.
    • Experience leading global product vision, go-to-market strategy and can contribute to UI/UX design strategy discussions
    • Excellent verbal and written communication skills in English with a proven ability to convey complex problems clearly and with convocation to different stakeholders
    • Possesses a strong sense of ownership and is adaptive to change.
    • Strong data analytical skills with an understanding of e-commerce features and products
    • Innovative spirit to help drive the business forward.
    • Proven ability to work under pressure and meeting deadlines.
    • Be curious and passionate about e-commerce and digital growth hacking.
If you think you’ve got what it takes, please provide your cover letter, CV and expected salary.

This role is located and based in Singapore. Candidate must be eligible to work in Singapore.

Personal data collected is for recruitment purpose only.