Digital Marketing/ Communications Manager
Redwood City, CA
Do you want to be part of an exciting company dedicated to solving the greatest challenge humanity faces? Then Impossible Foods is the place for you.
Impossible Foods was founded in 2011 to create a truly sustainable global food system by inventing an efficient, sustainable way to transform plants into irresistibly delicious, nutritious food -- food that delivers all the pleasures and nutritional benefits consumers demand, without the destructive environmental impact. Our first product, the Impossible Burger, was introduced by top chefs to the world and is currently available at over 7000 restaurants across the United States and abroad.
- Manage multiple brand channels (email, blog, SEM/SEO), working cross-functionally with stakeholders from PR + Influence + Events + Sales + Marketing + People Ops to translate updates and requests into multimedia contentCreate and manage effective digital campaigns (particularly email, web, SEM) -- both B2B and B2C -- working closely with the rest of the Brand Communications Team and our stakeholdersWork closely with our Creative team to brief and create assets for all campaigns, in accordance with our Brand GuidelinesDraft, organize, and execute content that frames and amplify our news, our brand and our team. All content should be astute, compelling, on-brand, channel-specific, and relevant to our core messages and target audiences.Work closely with our Business Intelligence and Business Operations teams to report and optimize digital content performance.Hold the Comms team accountable to consistent improvement, user-centered strategy, and growth by metrics & analyticsAssist in managing and evolving the Impossible™ brandAssist in the development and execution of annual marketing + communications plans.Stay flexible! Impossible Foods is a fast-growing startup and our strategy is evolving.
- 3-5 years of experience in a digital marketing roleBA/BS or relevant work experienceStrong organizational, project management and analytical skillsExceptional listening, problem-solving, and verbal and written communications skillsA passion and proven skill for multimedia storytellingExperience working with project management platforms, such as AsanaMust be well-versed in Microsoft Office, Keynote, and Google Suite. Adobe Suite a plus.