APAC Growth Lead
Singapore
Business Development /
Remote - Full time /
Remote
About Injective Labs
Injective Labs is trailblazing a new dawn for Web3 enabled finance. We are the core contributors to Injective, one of the fastest growing blockchains in the industry. Injective provides an interoperable smart contracts platform that is optimized for building decentralized finance applications. Interoperability is at the core of Injective, which is natively integrated with chains such as Ethereum, Cosmos and Solana. Developers can rapidly launch premier financial applications suited for mass adoption using Injective’s infrastructure and specialized DeFi primitives such as the world’s first fully on-chain order book.Our team has decades of experience spearheading the largest financial institutions and tech organizations. Injective is incubated by Binance and is backed by leading firms such as Jump Crypto, Pantera and Mark Cuban.
About the role:
Injective Labs is seeking a talented and ambitious APAC Growth Lead , based in Singapore, to drive the expansion of our platform and ecosystem within the Asia-Pacific region. As the APAC Growth Lead, you will be responsible for developing and executing strategies to accelerate user acquisition, engagement, and retention across various markets in the APAC region. You will work closely with the marketing, business development, and product teams to identify opportunities, establish partnerships, and execute campaigns that drive user adoption and growth.
Responsibilities:
- Lead the development and execution of comprehensive growth strategies tailored to the unique characteristics and needs of the APAC market.
- Identify and prioritize both institutional and ecosystem opportunities within the APAC region.
- Create growth strategies for existing and prospective products and partnership
- Identify and prioritize both institutional and ecosystem opportunities within the APAC region.
- Attend industry events and hackathons to grow Injective's presence
- Develop localized marketing campaigns, content, and messaging to resonate with target audiences across different countries and cultures.
- Cultivate strategic partnerships with exchanges, wallet providers, developers, influencers, and other ecosystem participants to expand the reach and adoption of Injective's platform within the APAC regions
- Collaborate with partners to co-create value-added services and initiatives that drive growth and engagement..
- Build and nurture a vibrant and engaged community of users, developers, and enthusiasts within the APAC region.
- Foster relationships, facilitate discussions, and provide support to community members to foster loyalty and advocacy.
Who you are:
- Bachelor's degree in Business, Marketing, Finance, or related field. MBA or relevant advanced degree is a plus
- Minimum of 5 years experience driving growth and adoption in the APAC region, within the crypto ,blockchain or Fintech industry. understanding of the APAC crypto/DeFi market landscape, user behaviors, and cultural nuances.
- Experience developing and executing marketing strategies, campaigns, and partnerships to drive user acquisition and engagement.
- Excellent communication, negotiation, and interpersonal skills. Ability to build relationships and influence stakeholders across different levels and functions.
- Self-starter with a proactive and results-driven attitude. Ability to thrive in a fast-paced, dynamic startup environment.
As an equal opportunity employer we don’t tolerate discrimination or harassment of any kind. Whether that’s based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws.
