Performance Marketing Specialist

Boston, MA (Remote) /
Marketing – eCommerce /
Full-Time
At iZotope, we’re obsessed with great sound. Our intelligent audio technology helps musicians, music producers, and audio post engineers focus on their craft rather than the tech behind it. We design award-winning software, plug-ins, hardware, and mobile apps powered by the highest quality audio processing, machine learning, and strikingly intuitive interfaces. iZotope: the shortest path from sound to emotion.

iZotope is part of Soundwide, whose mission is to make music and audio creation a more joyful and inspiring experience for creators everywhere by helping them to find, and stay in, their creative flow. Soundwide’s collective vision is to inspire and empower creators to express themselves and reimagine the future of sound.

We are looking for a Performance Marketing Specialist to join a high-performing team of demand generation experts leading paid digital marketing. This role will report to our Director of Acquisition & Engagement, supporting our marketing teams’ efforts to meet company sales, customer acquisition, and retention goals.

You Will:

    • Plan and implement paid search, display, social, native, video, audio, and rich media advertising campaigns for our websites and shops
    • Execute strategy in online ad campaigns; create, maintain, and modify campaigns to support multiple workstreams
    • Execute daily bidding and budgeting updates via ad management software
    • Collaborate cross-functionally to ensure timely delivery of ad assets, and maintain a well-organized calendar and archive
    • Aid in the construction of landing pages in the content management system
    • Provide operational and strategic support of the retargeting channel for our online store
    • Test new media and advertising formats as well as target groups for constant optimization of the channels, including A/B, A/B/n, multivariate tests
    • Create concepts and drafts for online advertising material, in close cooperation with the graphics team and copy writers
    • Detect trends and new approaches in the channels mentioned, taking into account the usage behavior of users and the competition

You Have:

    • Professional work experience in the field of display advertising, paid social media marketing, programmatic and retargeting, preferably from an e-commerce / B2C environment
    • You have initial experience in the efficient implementation of campaigns via Facebook Business Manager, Twitter Ads, Tik Tok Ads, Google Ads, Bing Ads, and Reddit Ads at scale
    • Digital marketing understanding as well as practical know-how
    • Experience with the Google Display & Video 360 or other DSPs / DMPs would be a plus
    • Your knowledge of attribution models in the context of the customer journey is also a plus
    • You bring a structured way of working in all activities to be carried out, with a high attention to detail
    • You have a high affinity for numbers and data. Your analytical thinking allows you to structure large amounts of data and base decisions on it
    • You have strong communication skills (internal and external) as well as negotiation ones and assertiveness

Benefits:

    • Wellbeing- We provide Medical, Dental, and Vision Insurance, Life Insurance, and Short Term/Long Term Disability
    • Mental Health- Subscription to the Calm Meditation App and access to Virtual Online Therapy are available for all iZotopians
    • Remote Equal- We offer remote flexibility for all our employees, no matter where they’re located. We’ll also have our US HQ in downtown Boston, so folks have a place to go if they want a space to collaborate with team members. Our employees receive monthly stipends to help with home office expenses as well as a WFH reimbursement for you to purchase any additional supplies
    • Continuous learning- Tuition Assistance and Professional Development opportunities for those seeking to further their learning
    • Flexible PTO- We offer a Flexible PTO plan along with Sick Days and 19 paid holidays throughout the year
    • Parental Leave- 100% Paid Parental Leave with up to 12 weeks off for birth parents and 6 weeks for non-birth parents which can be taken consecutively or intermittently to fit what works best for a growing family's needs
    • Employee Investment- We offer a 401k plan with employer match and annual market adjustments
    • Complimentary Software- Access to iZotope software and complimentary passes to share with friends and family, and industry discounts
iZotope is a Soundwide company; together we embrace diversity and a respect for all people. We are proud to be an equal opportunity employer and we believe the foundation of our dynamic and pioneering spirit starts with a fair and inclusive culture. At Soundwide we strive to embrace teamwork and passion, deliver inspiring experiences, continuously innovate and empower our communities,  while also serving our planet. 

All applicants will receive equal consideration for employment at iZotope and we encourage everyone to apply – regardless of gender identity, race, color, religion, sex, sexual orientation, national origin, genetics, disability, age, or any other characteristic protected by law. 

Help us reach our goal in making the future of music diverse, inclusive and exciting! We encourage you to submit your application without the requirement for a photograph, identifying factors or personal status information.