Senior Campaign Associate

Bengaluru
Growth /
Full time /
On-site
What is Jar?
The Jar app is a habit-building micro-savings platform that helps users save fixed amounts from as little as ₹10 in 24K digital gold. Our users also have the option to convert these savings to cash or physical gold at their convenience.
Jar also effortlessly facilitates investments by enabling users to save while they spend, utilising our round-off method, like a digital piggy bank.

Founded by Misbah Ashraf, former founder of community-focused e-commerce platform  Marsplay, and Nishchay AG, former director and founding member at mobility start-up Bounce, Jar's unwavering mission is to shatter psychological barriers to saving and investing, thus spearheading the Financial Fitness revolution for Bharat.

At Jar, we believe that savings are just the beginning for our customers. We want to walk alongside them through every step of their financial journey, which is why we have now expanded our offerings to meet those needs.

Our Offerings:

Jar Ready Cash
Jar Ready Cash is Jar's loan product with a 100% digital journey, no paperwork and quick disbursals so that customers can access credit conveniently. With flexible repayments and help just a click away, customers don't have to break their savings when an emergency comes calling.

Nek
Nek is an affordable luxury jewellery brand that is powered by Jar. It is the culmination of what we know best; affordability, the value of gold and crafting incredible connections. Nek's wide collection of silver and gold jewellery is made with meticulous artisanship to celebrate you and find the magic in every occasion.

Roles & Responsibilities

    • Develop, execute, and optimize cutting-edge campaigns from conception to launch
    • In-depth data analysis to develop actionable insights and recommendations for campaigns
    • Provide ongoing actionable insights into campaign performance to relevant stakeholders
    • Design, Execute, and Maintain ROI-Focused campaigns & journeys on Clevertap
    • Measure, test, and optimize results
    • Build new and creative initiatives with content & creative team
    • Perform keyword research to find high-converting keywords
    • Must learn new strategies and knowledge
    • Must learn new marketing channels

Qualifications

    • 1-3 years of professional experience in managing the Customer centric campaigns & journeys
    • At Least 1 year of experience on Customer Engagement Platform like Clevertap, Moengage, etc.
    • Strong communication skills in English (written and verbal).
    • University degree with an emphasis in Management, Marketing, Advertising or Business.
    • Confidence in the analysis of number-based reports and experience in MS Office (esp. Excel).
    • An exceptional eye for detail, analytical and ability to solve problems given the fast-paced nature of our division, and the aptitude to multi-task.
    • An organized approach and a real team player who is willing to roll up sleeves.
    • Experience in e-commerce, fintech, advertising
    • Experience interpreting data and making business recommendations
    • Good to have : working experience with BI tools (Clevertap, Amplitude, Appsflyer)

From the Founders' Desk:

    • As founders, we take a great deal of pride in how far Jar has come as a company, not just in terms of the product and service we have built, but because of the many incredible people who have trusted us and joined us on our journey. At Jar, we're working on solutions that could positively impact over 400 million Indians who find themselves stalled on their financial journey. 

    • It's not something we can solve alone; it takes the collective effort and innovation of a great number of people to do that. It's only natural, then, that we look for problem solvers and collaborators, people who fail fast, learn just as quickly from those failures and boldly offer unconventional insight and perspective when faced with challenges. 

    • We know that the next great idea can come from anyone and we strive to foster the kind of environment where those ideas get carried to execution without losing their greatness. No matter what their stint at Jar was like, we want our team to look back on it and feel like they learned, grew and succeeded, just as Jar did.  If that sounds a little scary, a little difficult, but also interesting and exciting, then you'll probably fit right in.  
Why join Jar, you ask? 

Jar is a diverse and inclusive workplace which embraces ideas and perspectives of all employees, and recognises their efforts and contributions regardless of gender or ethnicity. Our workspace also boasts a great blend of youth and experience, which helps us maintain a transparent culture with no micromanagement. We also have flexible working hours and provide medical insurance to all employees.