Lead Supply Partnerships
Mumbai
Revenue – Ad Sales /
Full Time /
On-site
This role will be responsible for building scalable tech capabilities, enabling real-time bidding, and partnering with OTT platforms and publishers to expand reach and optimize supply-side outcomes. The ideal candidate will combine strong AdTech expertise with strategic vision, execution excellence, and the ability to collaborate across internal and external stakeholders, and will lead our Indirect AdTech Development function, bringing together all supply in one place to maximize monetization and distribution opportunities.
Key Responsibilities
- Supply Aggregation & Monetization: Build a unified supply ecosystem, consolidating inventory across multiple platforms. Drive monetization strategies through programmatic channels, ensuring yield optimization. Develop a roadmap for maximizing indirect supply partnerships. Build and scale relationships with demand and supply-side partners (DSPs, SSPs, exchanges) to ensure deeper programmatic adoption and higher monetization of our inventory.
- Technology & Real-Time Bidding (RTB): Define and implement technology capabilities to support programmatic buying and real-time bidding. Partner with product and engineering teams to enhance supply-side integrations, ad serving, and measurement solutions. Ensure systems are scalable, secure, and optimized for revenue performance.
- Partnership Development: Establish and manage strategic partnerships with OTT platforms, publishers, and distribution networks. Negotiate and structure deals to expand reach and inventory accessibility. Build strong working relationships with external technology partners, SSPs, DSPs, and exchanges.
- Distribution Platform Leadership: Design and manage a distribution platform that ensures seamless access to aggregated supply. Enable advanced targeting, transparency, and efficiency for buyers and advertisers.
- Cross-Functional Collaboration: Partner with internal revenue, sales, product, and operations teams to align supply strategies with business objectives. Provide market intelligence on emerging AdTech trends, regulatory updates, and innovations.
Skills & Attributes for success
- Proventrack record in supply monetization, RTB, and building AdTech platforms.
- Strong understanding of OTT platforms, publishers, SSPs, DSPs, and programmatic exchanges.
- Demonstrated ability to build and scale partnerships with demand and supply-side players (DSPs, SSPs, exchanges) to drive programmatic adoption.
- Excellent commercial acumen and deal negotiation skills.
- Ability to translate complex technology into business opportunities.
- Strategic thinker with executional rigor and cross-functional leadership skills.
Preferred Education & Experience
- 12- 15 years of experience in AdTech, programmatic, or digital advertising with exposure to supply-side ecosystems.
Perched firmly at the nucleus of spellbinding content and innovative technology, JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and streaming service together reach more than 750 million viewers every week, igniting the dreams and aspirations of hundreds of millions of people across geographies.
