ABOUT THE TEAM

• This team consists of individuals with a mix of sales, strategy and execution across TV and Digital platforms.
LOCATION
• Gurgaon
KEY RESPONSBILITIES:
• Manage revenue targets for government accounts in the North & East markets, positioning JioStar as a preferred partner for central govt departments, PSUs, and tourism boards across TV &Digital/OTT platforms.
• Build and maintain strong relationships with key decision-makers, nodal agencies (e.g., CBC/NFDC), and media planners to secure regular campaigns and long-term partnerships.
• Identify and pursue new business opportunities through proactive pitches, customised content solutions, and leveraging JioStar’s impact properties & IPs.
• Participate in and respond to government tenders, RFPs, rate contracts, and media plan rollouts, ensuring full compliance with regulations.
• Ensure proper servicing and execution of campaigns with zero wastage of targets and optimal inventory utilization.
• Coordinate with internal teams (legal, finance, creative, brand solutions) for seamless campaign delivery, adherence to guidelines, and timely billing & payments.
• Use market insights, competitor analysis, and policy updates to shape strategy and strengthen JioStar’s positioning in the government advertising space.


SKILLS & ATTRIBUTES FOR SUCCESS & PREFERRED EDUCATION & EXPERIENCE:
• Experience managing central government, PSU & North/East tourism board accounts.
• Ad sales expertise in Digital/TV and exposure to digital/OTT platforms preferred.
• Proficient in CRM tools & MS Excel.
• Strong interpersonal, analytical & organizational skills.
• Numerical aptitude with a proactive problem-solving approach.
• Graduate or Postgraduate with 6–8 years experience in Government ad sales, business development, account management, or client relationship management, preferably with exposure to digital/OTT ad sales.