Marketing Account Manager
UK (Maidstone)
Customer Support /
Employee /
Remote
Keyloop bridges the gap between dealers, manufacturers, technology suppliers and car buyers.
We are an automotive-tech company empowering car dealers and manufacturers to fully embrace digital transformation. How? By creating innovative technology that makes selling cars better for our customers and buying and owning cars better for them. We provide an open technology platform that is shaping the industry for the future, using data to help clients become more efficient, increase profitability, and give more customers an amazing experience. Want to be part of it?
Purpose of role
As a Marketing Account Manager, you will be responsible for the planning, execution, and delivery of our clients' marketing services strategies. You will work closely with your customers, devising results-driven marketing strategies which are aligned with your customers' objectives. You will provide ongoing support, advice, and day-to-day management of all marketing requests.
Role & Responsibilities
· Develop marketing strategies for a portfolio of clients, ensuring delivery against primary objectives
· Ability to present and explain SEO strategy, reasoning and solutions to your customers
· Adopt an innovative way of working, coming up with new ways and channels to enhance the performance of our clients' marketing activity
· Identify areas of opportunity within your existing client base to drive performance and deliver against department revenue targets
· Attend client status calls, monthly business reviews, and quarterly business reviews in which you will present campaign performance and recommendations, either face-to-face or remotely
· Become your clients’ primary point of contact for their marketing needs, building strong working relationships
· Generate strong working relationships with our go-to-market and customer success teams to identify opportunities for growth and minimize customer churn
· Proactively identify case study opportunities within your portfolio of customers, and work with our brand marketing and communications team to create the documentation
· Actively research and keep up to date with marketing trends, with a specific focus on SEO
· Using data available in GA4, our business intelligence suite, and other marketing platforms, analyse performance and embed associate recommendations into your marketing plans
· Share your experience and knowledge with other members of the marketing services team
· Facilitate & embed any strategic objective(s) that may be requested by line management or directors of the business
Skills / Knowledge & Experience
· A minimum 2 years’ experience in a digital marketing role with a focus on SEO
· Strong understanding of digital marketing services including search engine optimisation, pay-per-click and social media advertising
· Strong digital skills & proficient with Microsoft Office
· Experience using Google Analytics to interpret and analyse data
· Strong analytical skills with the ability to analyse and draw insights from large data sets
· Ability to demonstrate your expertise to customers and internal stakeholders, using data to support your ideas and recommendations
· Excellent verbal and written communication skills
· Ability to expertly identify and present new business opportunities to existing customers
· Ability to work autonomously where required to achieve the best results for our customers
· Comfortable simultaneously working across multiple customers and projects
Preferred Qualifications
· Advanced degree in Marketing, Business, or a related field
· Experience within the automotive technology industry is a plus
· Familiarity with emerging digital marketing trends
Why join us?
We are a fun team in an automotive tech company moving at a fast pace to provide innovative solutions to help our customers be successful – and with that comes some incredible opportunities. Collaborate and learn from industry experts from all over the globe. Work with game-changing products and services. Get the training and support you need to try new things, adapt to quick changes, and explore different paths. Join Keyloop and progress your career, your way.
An inclusive environment to thrive. We are committed to fostering an inclusive work environment. One that respects all dimensions of diversity. We promote an inclusive culture within our business, and we celebrate different employees and lifestyles – not just on key days, but every day.
Be rewarded for your efforts!
We believe people should be paid based on their performance, so our pay and benefits reflect this and are designed to attract the absolute best talent. We encourage everyone in our organization to explore opportunities which enable them to grow their career through investment in their development but equally by working in a culture which fosters support and unbridled collaboration