Director, Field Marketing

United States
Marketing – Demand Gen /
Full-time /
Remote
Are you ready to power the World's connections?

If you don’t think you meet all of the criteria below but are still interested in the job, please apply.  Nobody checks every box - we’re looking for candidates that are particularly strong in a few areas, and have some interest and capabilities in others.

About the role:

This role is a critical component of our Americas go-to-market strategy and one that will help continue to accelerate the tremendous adoption we have seen across this market. As the Director of Field Marketing in Americas (reporting to the VP of Demand Gen), this person partners directly with Americas’ sales, SEs, CSMs, and professional services teams as well as cross-functionally with the rest of the marketing teams. This role requires the type of person who can think strategically across a complex region while also jumping in and executing the plan. This person not only has to be willing but also be excited to do whatever it takes to support their internal and external customers.

What you will be doing:

    • Own, define & drive the Americas regional marketing strategy, working with CMO, Product Marketing, the rest of the Demand Generation team, and Americas sales leadership.
    • Develop and drive execution of data-driven, customer-obsessed campaigns in Americas. 
    • Achieve Interlock with regional field sales leaders to ensure ongoing agreement on priorities. Become the go-to person for everything pipeline generation and maturation with the Americas sales leadership.
    • Collaborate with corporate marketing functions to help design and execute programs that deliver measurable results supporting Americas sales growth objectives.
    • Develop a strategy to provide and scale the localization and regional implementation of global GTM campaigns.
    • Partner and work hand in hand with the Americas sales development team to develop and execute effective inbound/outbound strategies.
    • Understand sales strategies at the regional level and develop tailored but aligned pipeline generation plans based on selected target accounts, sales play and marketing mix of activities.
    • Design and collaborate with marketing ops to develop an Americas revenue marketing dashboard that drives fast and strategic decisions on pipeline generation directions.
    • And any additional tasks required by manager

What you will bring:

    • 10+ years in B2B marketing is required; specific expertise in software and SaaS/subscription models is strongly preferred.
    • Experience with running ABM and executive programs.
    • Experience collaborating globally with EMEA and APJ markets. 
    • Analytical and metrics-driven, with a desire to launch, learn, and iterate to continually improve programs.
    • Grit, flexibility, and excitement to be in a player-coach role. 
    • Exceptionally strong writing, presentation, and verbal communication skills, with the ability to clearly and simply articulate concepts, messages, and strategies.
    • Proficiency with marketing automation platforms (Marketo, 6sense, etc). 
    • Experience with SFDC, running reports, campaign management, SiriusDecisions best practices, and lead management.
    • Enterprise and Commercial segment experience; Industry marketing experience preferred.
    • Ability to work across the organization, especially with sales, at all levels to strategize and execute all marketing programs.
    • Passion for results, measurement, and optimization to continuously drive ROI.

Personality traits:

    • GREAT attention to detail, highly organized yet able to see the “big picture”
    • Ability to handle moving parts, switch gears quickly, and juggle many projects at the same time.
    • Engaging and collaborative personality.
    • Fast learner who proactively tackles challenges independently.
    • Strong work ethic, sense of urgency, and desire to succeed.
    • Team player.
    • Must be a good problem solver and an intuitive thinker. 
    • Ability to travel up to 50% (in the future).
Kong has different base pay ranges for different work locations within the United States, which allows us to pay employees competitively and consistently in different geographic markets. Compensation varies depending on a wide array of factors, including but not limited to specific candidate location, role, skill set and level of experience. Certain roles are eligible for additional rewards including sales incentives depending on the terms of the applicable plan and role. Benefits may vary depending on location. US based employees are typically offered access to healthcare benefits, a 401(k) plan, short and long term disability benefits, basic life and AD&D insurance, among others. The typical base pay range for this role in the US is $205,750 - 259,400.

About Kong: 

Kong is THE cloud native API platform with the fastest, most adopted API gateway in the world (over 300m downloads!). Loved by developers and trusted with enterprises’ most critical traffic volumes, Kong helps startups and Fortune 500 companies build with confidence – allowing them to bring solutions to market faster with API and service connectivity that scales easily and securely. 

83% of web traffic today is API calls!  APIs are the connective tissue of the cloud and the underlying technology that allows software to talk and interact with one another.  Therefore, we believe that APIs act as the nervous system of the cloud.  Our audacious mission is to build the nervous system that will safely and reliably connect all of humankind!  

For more information about Kong, please visit konghq.com or follow @thekonginc on Twitter.

We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.

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