Channel Marketing Manager (Amazon & Resellers)

Paris /
E-Commerce – E-Commerce /
CDI
As part of its strong growth, Ledger, a technology leader in digital assets and crypto-security solutions is looking for its Global Amazon & Resellers Manager. Within the Consumer Sales Team, you will be in charge of analyzing, defining and executing the revenue driven strategy of Ledger for 2 channels: Amazon & Resellers.

Mission

    • Planning, Coordination & Execution
    • Define revenue driven strategy for the 2 channels (Amazon & Resellers).
    • Drive an optimal end to end P&L: from operations to Marketing
    • Collaborate with Ledger’s teams to execute this strategy: Logistic, Product, Marketing, Finance, Legal, Customer Support ...
    • Manage Amazon seller accounts in 10+ marketplaces (Americas, Europe, Asia, Oceania) and reinforce consistency between countries. Drive scale & efficiency with the Amazon FBA programs
    • Develop and animate Ledger’s Resellers community
    • Management of one Channel Marketing Specialist

Online Marketing and Merchandising

    • Build a full year plan with a full funnel view, from traffic to conversion (Marketing, Merchandising, Promotions, …)
    • Optimise traffic to the Ledger’s product pages using Amazon specific tools and programs (Merchandising/Amazon Ad Console/Amazon display)
    • Optimise conversion with promotions/events/perfect online store execution (content, images, ratings & reviews, …)
    • Deliver best in class planning & execution for Amazon’s events such as Prime Day and Black Friday
    • Develop a loyalty/incentive program for our Resellers community

Business Intelligence & Reporting

    • Set up and monitor KPIs to deliver on objectives and accelerate business growth
    • Analyze business results and market trends, share data and recommend actions plans
    • Perform analysis on partners’ sales and make recommendations to help them develop sales
    • Follow market news and key actors to be able to react to their campaign strategies and increase our digital presence

Required profile

    • Required profileLeadership competencies
    • Entrepreneur mindset
    • Problem solver & results driven
    • Managerial judgement & stakeholder management
    • Business acumen
    • Creativity is a plus

Functional competencies & experience

    • Good understanding of Demand planning and forecasting
    • Digital Marketing experiencePurchasing negotiation
    • Strong analytical skills with capacity to present data in a compelling manner
    • Experience in an international environment with Consumer Electronics and/or ecommerce background
    • Excellent organizational and ability to multitaskExcellent written and verbal communication skills
    • English fluent and crypto enthusiastic
    • Commercial experience (e.g. in sales role) including experience in managing leading online account such as Amazon is a plus

Benefits

    • Competitive compensation package, and BSPCE / Share warrants for entrepreneurs options in Series B (2018) startup,
    • Flexible working hours, remote friendly environment,
    • Strong focus on personal development, including internal and external trainings, and attendance to conferences,
    • Internal talks, technical meetups, and hackathons,
    • High performance equipment for your work,
    • 5 weeks of paid vacation + 10 days of RTT,
    • Comprehensive health insurance with medical, dental, and vision coverage,
    • Meal Vouchers with Swile (ex Lunchr),
    • Reimbursement for sports and cultural activities,
    • Annual company outing for Ledgerdary Days, plus frequent parties, snacks and drinks,
    • Employee discount on Ledger products.