Marketing Lead
Hanoi
2. Global Office – Vietnam Branch /
Permanent /
On-site
Mathpresso, founded in 2015, is a leading education technology company with a mission to provide the most effective educational content to all students. With the breakthrough learning application QANDA, we apply Artificial Intelligence to help students receive personalized solutions and learning materials at low or completely free cost. Mathpresso's success is evidenced by raising more than 150 million USD from prestigious investment funds such as Legend Capital, SoftBank Ventures Asia, and Samsung Ventures.
In addition to the headquarters in Seoul, South Korea, Mathpresso also has offices in the US, Spain, Japan, Indonesia, Thailand, and Hanoi, Vietnam. Notably, Mathpresso's CEO is listed on the Forbes 30 Under 30 Asia 2020 list.
Following the success of QANDA, Qanda Study was launched to spread educational value in Vietnam. With the achievement of supporting thousands of students across the country to access quality teachers and courses, Qanda Study carries the mission of "Educational Equality" and the vision of becoming a leading educational organization in Vietnam.
MEE Study is a chain of offline centers of Qanda Viet Nam.It represents the first blended learning model in Vietnam, integrating both online and offline education, providing a contemporary, innovative, and convenient learning environment. This space allows students to engage actively with their peers while receiving personalized support from educators and teaching assistants.
[Benefits you will receive?]
- 100% official salary and social insurance during the probationary period.
- Dynamic and international working environment, attractive salary commensurate with ability, bonus twice a year.
- Annual leave according to the Labor Law + bonus leave + Birthday leave + Fresh leave + Company birthday (up to 20 days/year).
- Attracting salary with your abilities, bonus twice a year.
- Participate in endless fun with many attractive internal events of the company: company trips, holidays, birthdays, etc.
[What will you do?]
- We are looking for a passionate and talented Marketing Lead to join our educational company. The role will be responsible for developing and executing comprehensive marketing strategies to enhance brand awareness, promote company growth, and increase student enrollment.
[Key Responsibilities]
- 1. Develop marketing strategies and brand growth plans
- Conduct market research, propose strategic plans, and define both short-term and long-term development directions.
- Research, create, and propose new concepts aligned with market trends and business strategies.
- 2. Marketing Budget Management
- Propose and allocate the marketing budget efficiently.
- 3. Brand Management
- Oversee, coordinate, and monitor brand-related activities nationwide.
- 4. Event Planning and Execution
- Plan and organize events to ensure alignment with business campaigns and company strategies.
- 5. Partnership Activities
- Direct, supervise, and manage collaborations with partners and service providers.
- 6. Digital Marketing
- Develop online marketing channels and monitor advertising campaigns for services and products across platforms such as websites, Facebook, Google, YouTube, TikTok, and offline events.
- Enhance brand visibility and attract potential customers through strategic marketing efforts.
- 7. Monitoring and Reporting
- Track and report on the performance of both online and offline programs.
- Assess key performance indicators (KPIs) and media budget allocation across all communication channels.
[Candidate we are looking for?]
- 1. Education: Bachelor's degree in Marketing or Business Administration, or related fields.
- 2. Experience:
- Minimum of 3-4 years in English/ Exam Preparation offline center.
- At least 2 years team leading experiences, including delegating tasks, mentoring team members, and evaluating performance.
- 3. Knowledge:
- Expertise in marketing and market expansion within the education sector.
- Understanding of legal regulations related to marketing activities.
- 4. Skills:
- Proficiency in English is preferable.
- Ability to develop and execute integrated marketing strategies.
- Excellent communication and presentation skills, with the ability to build relationships with key stakeholders.
- Creative thinking with the ability to develop innovative strategies and solutions.
- Ability to work under pressure and meet tight deadlines.
- Willing to travel for work and work in different centre of Qanda
If the above information suggests a cooperation opportunity, please send your CV to the email address: linsey.chu@mathpresso.com with the title: [MathpressoVN] – [Application Position] – [Full Name].
We will contact you soon within 1-2 weeks if your profile meets the company's recruitment criteria.
