Marketing Manager
Hanoi
2. Global Office – Vietnam Branch /
Permanent /
On-site
Mathpresso, founded in 2015, is a leading education technology company with a mission to provide the most effective educational content to all students. With the breakthrough learning application QANDA, we apply Artificial Intelligence to help students receive personalized solutions and learning materials at low or completely free cost. Mathpresso's success is evidenced by raising more than 150 million USD from prestigious investment funds such as Legend Capital, SoftBank Ventures Asia, and Samsung Ventures.
In addition to the headquarters in Seoul, South Korea, Mathpresso also has offices in the US, Spain, Japan, Indonesia, Thailand, and Hanoi, Vietnam. Notably, Mathpresso's CEO is listed on the Forbes 30 Under 30 Asia 2020 list.
Following the success of QANDA, Qanda Study was launched to spread educational value in Vietnam. With the achievement of supporting thousands of students across the country to access quality teachers and courses, Qanda Study carries the mission of "Educational Equality" and the vision of becoming a leading educational organization in Vietnam.
[Benefits you will receive?]
- 100% official salary and social insurance during the probationary period.
- Dynamic and international working environment, attractive salary commensurate with ability, bonus twice a year.
- Annual leave according to the Labor Law + bonus leave + Birthday leave + Fresh leave + Company birthday (up to 20 days/year).
- Attracting salary with your abilities, bonus twice a year.
- Participate in endless fun with many attractive internal events of the company: company trips, holidays, birthdays, etc.
[What will you do?]
- We are looking for a passionate and talented Marketing Lead to join our educational company. The role will be responsible for developing and executing comprehensive marketing strategies to enhance brand awareness, promote company growth, and increase student enrollment.
- 1. Team Leadership and Management
- Lead, train, and develop the marketing team, ensuring that all members have the necessary skills and motivation to execute marketing strategies effectively.
- Delegate tasks and monitor progress to ensure the timely completion of projects.
- Assess performance and assist in refining team processes to enhance efficiency.
- 2. Strategy Development and Execution
- Develop long-term and short-term marketing strategies aligned with the company’s goals to drive growth and brand recognition.
- Set clear marketing objectives and measure the success of campaigns against these goals.
- 3. Multi-channel Campaign Management
- Plan and execute marketing campaigns across multiple channels (online and offline), including SEO, SEM, Google Ads, Facebook Ads, and email marketing.
- Optimize campaigns to achieve maximum impact and reach the target audience effectively.
- 4. Marketing Budget Management
- Create and manage the marketing budget, ensuring resources are allocated effectively to meet campaign objectives while staying within financial limits.
- Track and adjust the monthly budget as needed to optimize spending.
- 5. Campaign Analysis and Reporting
- Measure and analyze campaign performance through key metrics such as ROI, CPC, CPA, and other relevant KPIs.
- Provide detailed reports and actionable insights to improve future marketing strategies.
- 6. Market and Competitor Research
- Conduct market research and analyze competitor activities to identify industry trends and adjust marketing strategies accordingly.
- Evaluate the needs and behaviors of the target audience to adapt marketing efforts effectively.
[Candidate we are looking for?]
- Bachelor's degree in Marketing, Business Administration, or related fields.
- Proficiency in English is required, as the manager is Korean.
- At least 3-5 years of experience in marketing, preferably in the education sector.
- At least 2 years team leading experiences, including delegating tasks, mentoring team members, and evaluating performance.
- Solid knowledge of online and offline marketing channels, SEO/SEM, Google Ads, Facebook Ads, email marketing, and content marketing.
- Ability to develop and execute integrated marketing strategies.
- Creative thinking with the ability to develop innovative strategies and solutions.
- Excellent communication and presentation skills, with the ability to build relationships with key stakeholders.
- Ability to work under pressure and meet tight deadlines.
If the above information suggests a cooperation opportunity, please send your CV to the email address: linsey.chu@mathpresso.com with the title: [MathpressoVN] – [Application Position] – [Full Name].
We will contact you soon within 1-2 weeks if your profile meets the company's recruitment criteria.
