Head of Global Marketing (m/f)

Berlin
Marketing
The Medici Living Group is pleased to announce an opening for a new role, Head of Global Marketing. With a focus on technology and innovative living, our Group provides a unique, fully-furnished membership based co-living experience created for global citizens with local spirit located in the heart of cities across the world. We develop innovative and tech-enabled rental housing and are the largest co-living provider in Europe with over 1,400 units under management. Our team in Berlin is seeking a highly-motivated individual who is capable of supporting our Marketing team in an exciting startup environment. Your work will directly influence the evolution of our company as we expand across the globe.

Your Tasks

    • You are responsible for overseeing the brand and growth strategy of the Medici Living Group, medici living and QUARTERS
    • You will develop the overall brand strategy and roll it out globally
    • You will conceptualize and execute B2C brand awareness campaigns  on social media platforms and traditional offline channels
    • You will conceptualize and execute B2B communication and growth strategy for real estate partners
    • You will identify opportunities for growth and cost optimization through constant analytics and monitoring
    • You will lead collaboration between the Marketing team and Product Development, by leading customer research into customers’ needs and behaviors
    • You will develop new go-to market strategies for upcoming products and drive the marketing strategy when entering new markets throughout Europe and north America
    • You will keep constant and effective communication with the founding team, as well as international country managers to adapt the marketing strategy according to business needs
    • You will be responsible for training, coordinating and growing an international marketing team

Your Profile

    • You are a natural or self-made leader that has experience leading marketing or/and creative teams
    • You have a proven record of driving successful brand and growth strategies for fast-growing companies
    • You have a proven track record in brand development & entering new markets
    • You have implemented processes to optimize productivity in creative teams
    • You have experience with the following channels: SEA, SEO, Facebook, Social Media and PR
    • You have a deep understanding of CRM as a marketing channel and you have collaborated with sales teams in the past
    • You do Project Management methodologically and efficiently and thrive in a fast paced environmentYou have an MBA or similar marketing education
    • You have excellent spoken and written English skills. German and other European languages are a big plus

Benefits

    • You will report directly to the CEO
    • A disruptive concept and a great product.
    • An experienced founders team that has been with the company from day one
    • We offer you the flexibility to be a true Entrepreneur and shape the future of the company
    • A flat hierarchy with a fun start-up culture – enrich the lives of our dynamic and highly-motivated team with your personality