Marketing Associate

Houston, TX
Marketing and Business Develop – Marketing and Business Develop
Full Time
MMI Agency is looking for a passionate, highly driven and intellectually curious Marketing Associate contractor to join our growing team dedicated to a Fortune 500 client. The primary purpose of the Marketing Associate position is to support the development and execution of multiple advertising campaigns. These programs include (but are not limited to): National, Local, Demand Generation, Hispanic, Sponsorship, Proton, Cancer Network, Development and other ad hoc campaigns. The Marketing Associate will collaborate with internal and external cross-functional teams; assist with marketing reports and presentations, briefing documents, case studies and award submissions. This position may support the development of new initiatives, campaigns, and assets. The Marketing Associate will also assist with invoicing, billing and tracking; maintaining spreadsheets and databases; and compiling and analyzing data and metrics. The Marketing Associate will also interact across internal and external constituent groups, across differing levels of leadership.


Core Values
 
Caring Behaviors:
·       Courtesy: Is respectful and courteous to each other at all times
·       Friendliness/Teamwork: Promotes and rewards teamwork and inclusiveness; Is sensitive to the concerns of our patients and our co-workers
 
Integrity Behaviors:
·       Reliability: Communicates frequently, honestly and openly
·       Accountability: Holds self and others accountable for practicing our values
·       Safety: Notices a safety concern and brings it to someone’s attention; Models safe behaviors (wears badge, washes hands, keeps work area clean and orderly)
 
Discovery Behaviors: 
·       Responsiveness: By his/her actions, creates an environment of trust; Encourages learning, creativity and new ideas
·       Personal Leadership/Self-Initiative: Helps others to identify and solve problems; Seeks personal growth and enables others to do so

Responsibilities

    • Planning:
    • Support efforts in the development and execution of multilayered advertising plans that reach consumers at the right time with personalized content with partnership from agency partners
    • As institutional priorities are determined, help to develop, manage and track multi-layered marketing and advertising campaigns that align with local and national programs
    • Assist with development and management of marketing budgets, vendor payments and budget reconciliations
    • Support advertising team developing and implementing processes where efficiencies are needed

    • Marketing:
    • Assist with creative strategy direction, media planning and execution of creative campaigns across all platforms: TV, videos, digital, search, print, radio and outdoor
    • Attend regular project status and collaboration meetings across multiple agencies and internal stakeholders
    • Collaborate across the IA division to build and deliver relevant content, at the right time, to the right audience
    • Assist with tracking effectiveness of marketing programs and campaigns based on patient volume and report regularly to operations and business leadership
    • Assist with integrating market research efforts, strategy and initiatives into advertising executions
    • Assist the Marketing Department in the continued marketing education of the institution
    •  
    • Service Orientation:
    • Provide service to our internal stakeholders, agencies and vendors in a reliable, responsive, safe, friendly and courteous manner
    • Promotes inclusiveness and collegiality to internal and external colleagues and teams by demonstrating respect and professionalism to others at all times
    • Meets time and attendance expectations and responds to requests in a timely manner, communicating expectations for procedures, timing, and project deliverables to coworkers
    • Manages selected administrative functions of the Marketing Office; including maintaining calendars and scheduling meetings for assigned projects and assisting with meeting preparations
    • Remains flexible and performs other duties as assigned, based on a workflow that is ever-changing and responding to the needs of team members 

Skills

    • Project management, attention to detail
    • Analytical thinking
    • Creativity
    • Sound judgement
    • Problem solving
    • Time management
    • Good verbal and written communication
    • Proficiency in Microsoft Office, including Excel and PowerPoint
    • Experience with video production and photography a plus


Requirements

    • Education          
    • Required: Bachelor's degree in Marketing, Communications, Business or other related field       
    • Preferred:  As above with additional experience in health care or advertising agency

    • Experience         
    • Required: One to three years of experience in relevant areas such as advertising, marketing research and planning or communications. Relevant internships will be considered as part of work experience.
MMI Agency provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, MMI Agency complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.