Manager of Private Pay Operations & Growth (Direct to Consumer)
Ankeny, IA
Corporate – Sales & Marketing /
Full-Time, Remote /
Remote
We are looking for a dynamic Manager of Private Pay (Direct to Consumer) Business to join our team and play a crucial role in accelerating Mom’s Meals’ rapidly growing direct-to-consumer (DTC or currently known as Private Pay) business.
Reporting directly to the Director of Private Pay, this individual will be responsible for supporting both the strategic and operational drivers of sales growth and customer acquisition & retention. This role is perfect for someone who thrives in a fast-paced, entrepreneurial environment and has a proven ability to manage complex projects while ensuring the smooth day-to-day execution of business operations.
The Manager will serve as a strategic partner to the Director, as well as a key collaborator with cross-functional and external agency teams, ensuring business goals are achieved through hands-on execution, scale-enabling optimizations and strategic business development.
Salary range: $100,003-130,003
Position Responsibilities may include, but not limited to
- Core Business Operations Management: Lead the day-to-day execution of core business processes in partnership with the marketing, fulfillment, logistics, IT, analytics, legal, and customer care teams; prioritize consistently delivering high quality customer experiences while improving processes and streamlining operations to support business growth
- Customer Experience Excellence: Drive acquisition and retention gains through oversight of the e-commerce platform and managing the user experience via digital and phone-based interactions; collaborate closely with the e-commerce and customer care teams to shape recommendations and develop execution plans for program enhancements.
- End-to-End Strategic Project Management: Lead and execute key revenue-driving projects from ideation through implementation and measurement; these projects may span marketing, technology enhancements, customer care, logistics, analytics, and more, with a focus on ensuring that all initiatives align with overall business objectives
- Strategic Partnership Management: Serve as the primary contact for select external partners, ensuring that partnerships are nurtured and delivering value; collaborate closely with the marketing and sales teams to identify opportunities to deepen engagement with partners and achieve business goals
- Business Performance Analysis: Partner with the Director to develop clear KPIs and dashboards that help us manage performance and gain insights into all key aspects of our DTC business, including user and partner experience
- Growth and Optimization Initiatives: Identify new growth opportunities and optimization areas, develop business cases for them, and drive them through to execution, including collaborating with internal teams to ensure that the initiatives have measurable impacts on business performance
- Cross-Functional Leadership: Work across various departments and teams to ensure that everyone is aligned on the business's goals; foster a collaborative environment where information is shared openly, and the team is equipped to execute effectively
Required Skills and Experience
- Bachelor's Degree
- 5+ years of experience with consumer businesses, in roles such as brand /e-commerce manager, project manager or operations manager
- Strong growth mindset with a proven track record of driving measurable business impact through both strategic initiatives and hands-on execution
- Highly analytical with excellent attention to detail; experienced in analyzing data (especially via Microsoft Excel and/or Power BI) to uncover actionable insights and visual output for diverse audiences
- Creative problem solver with a bias towards action and a deep curiosity for solving business challenges and understanding consumer needs
- Comfortable in a dynamic, fast-paced environment that requires frequent context switching and a high degree of flexibility
- Excellent communication skills with experience managing multiple stakeholders in a cross-functional and collaborative environment
- A thoughtful, empathetic leader who is passionate about mission-driven work and committed to providing the best experience for customers
Preferred Skills and Experience
- Experience in driving growth for a direct-to-consumer business
- Familiarity with the healthcare industry or other highly regulated industries
Physical Requirements
- Repetitive motions that include the wrists, hands and/or fingers
- Sedentary work that primarily involves sitting, remaining in a stationary position for prolonged periods
- Visual perception to perform job including peripheral vision, depth perception, and the ability to adjust focus
