Product Marketing Manager
London / United Kingdom - Remote / Barcelona / Lisbon / Madrid / Bucharest / Krakow
Product â Product /
Full Time /
Hybrid
Hi, weâre MoonPay. Weâre here to onboard the world to the decentralized economy.
Why? Because crypto and blockchain arenât just technologiesâtheyâre tools for global financial empowerment. They give people control over their money, their digital assets, and their future, unlocking opportunities that traditional systems have kept out of reach.
What we do
At MoonPay, weâre building the infrastructure that powers this new financial system. We make it easy for anyone, anywhere, to buy, sell, and trade crypto using everyday payment methods like cards, Apple Pay, PayPal, Revolut and Venmo. We provide simple tools to send, receive, and manage stablecoins, so anyone can participate in the crypto economy confidently.
Trusted by nearly 30 million customers and over 500 companies, our secure, enterprise-grade platform is driving mainstream crypto adoption worldwide.
We collaborate with innovative brands and projects to build secure, scalable solutions for a blockchain-powered future. And weâre committed to doing it rightâfully licensed in the U.S. and regulated across the UK, EU, Canada, and Australiaâbecause trust and compliance are non-negotiable.
But weâre just getting started. Weâve launched a consumer app that makes crypto accessible, intuitive, and usable for everyone, and itâs growing fast. Weâre iterating every day to make it the best it can be.
If you believe financial freedom should be for everyoneâif you believe in building a fairer, more open financial systemâwe want you with us. To build systems that benefit all, we need contributions from all, regardless of background.
Come build the future of payments and the decentralized economy with MoonPay. Letâs make financial freedom and autonomy the new normal.
đ About the Opportunity
MoonPay is looking for a Product Marketing Manager to join the Product Marketing team.
This is a high-impact, cross-functional role where youâll be at the heart of how we define, develop, go to market and maintain products that power the worldâs top web3 apps and platforms.
Youâll collaborate closely with Product, Design, Growth, Social, and Enterprise teams to bring our product suite to life â from white-labeled crypto experiences to robust on-ramping and payout infrastructure.
MoonPay is at an inflection point, expanding beyond our traditional offerings and reaching new markets and partners. Youâll play a critical role in shaping how we position our platform, crafting narratives that resonate with the industry, driving product development alignment, and leading go-to-market strategies that move the needle. Reporting to the Director of Product Marketing, youâll help scale both product development and our GTM engine.
So, if you:
* Thrive at the intersection of product, user insights and market dynamics
* Love translating technical capabilities into compelling value for businesses and people
* You are a data-first thinker â always looking for the next insight hidden in the numbers. You bring curiosity, structure, and creativity to everything you touch.
* Are a crypto expert and want to build the future of crypto from the frontlinesâŠ
âŠthis could be your dream next role.
đ What you will do
* Shape the direction of existing and new products using market trends, product data, and customer insights.
* Define target audiences and craft messaging and positioning that resonates with wallets, web3 platforms, and enterprise buyers
* Lead and execute go-to-market strategies for new B2B products, features, and enhancements â from launch through post-launch optimization
* Collaborate with Product, Sales, Partner Growth, and data to deeply understand customer needs and translate them into clear, differentiated value propositions
* Build and maintain enablement materials for go-to-market teams â including pitch decks, one-pagers, battle cards, and product briefs.
* Define and track success metrics for product marketing campaigns, launches, and messaging strategies.
* Conduct competitive and market research to inform differentiation, positioning, and roadmap decisions.
* Serve as a key storyteller for our B2B platform â articulating how MoonPay helps businesses unlock the crypto economy.
* Embrace our Kaizen mindset: continuously improve the end-to-end journey across your product space to drive discoverability, usage, and engagement.
đ» What you'll be working on
* MoonPayâs full-stack crypto infrastructure â including on-ramps, off-ramps, crypto payouts, embedded experiences, and hosted checkout.
* Owning and improving the full product experience â including positioning, messaging, experimentation, and optimization.
* Collaborating closely with Sales, Partner Growth, and Product to craft messaging that resonates with enterprise and developer audiences.
* Using data and customer insights to inform GTM strategies, product direction, and content creation.
* Working as part of a high-performing PMM team thatâs defining what product marketing looks like in the next era of crypto.
* Supporting go-to-market for both new launches and core enhancements across the MoonPay B2B ecosystem.
đ§âđ About You
* 7+ years of experience in B2B product marketing, ideally in crypto wallets, fintech, SaaS, payments, or crypto infrastructure.
* Proven success leading go-to-market launches and developing compelling product narratives.
* Strong strategic thinker with the ability to distill complex concepts into simple, impactful messaging.
* Highly collaborative â able to work across Product, Sales, and Technical teams, and influence stakeholders at all levels.
* A natural storyteller who tailors messaging by persona, channel, and funnel stage.
* Proactive, curious, and execution-focused â you take ownership and make things happen.
Bonus: Experience marketing APIs or platform products to developers or enterprise buyers.
đĄNOTE: This role requires technology experience.
Weâre looking for people who live our core values, those who strive for excellence and want to leave a lasting legacy on the global financial system. Our values:
B - Be Hungry
L - Level Up
O - Own It
C - Crypto Curious
K - Kaizen
Whatâs in it for you
đ°Competitive salary package
đ€ Equity package: We believe financial freedom starts with our employees, so all employees have ownership at MoonPay
đ Pay for performance equity bonus: Those who drive outsized outcomes receive outsized rewards
đ Unlimited holidays: We give you the autonomy to choose when to work (and when to switch off)
đ Hybrid working schedule: Work fully remotely or your nearest Moonbase, the choice is yours
đ©ș Private Healthcare benefits: To protect you and your loved ones
đŒ Enhanced parental leave: So you can spend more time with your loved ones without a second thought
đ Annual training budget: We support your training journey every step of the way
đȘ Home office setup allowance: Create the home office of your dreams
đ Remote working allowance: Those working fully remotely get a little extra for utilities
đ° Monthly budget to spend on our products and zero fee crypto transactions: Cultivate your inner DEGEN
đ° Employee referral programme: Great people know great people, refer them to receive 10K in USDC
âïž Regular remote company offsites: Meet your colleagues regularly for high impact in person sessions and hackathons
đ Working in a disruptive and fast-growing company where excellence is rewarded
Whatâs it like to work at MoonPay?
At MoonPay, youâll work alongside driven, resourceful people who are passionate about excellence in everything they do. Kaizen is more than just a saying here, itâs a mindset. We encourage you to think big, take risks, and push the boundaries of whatâs possible, knowing you have the support of a team that wants to see you grow. Weâre listed in the Sunday Times best places to work guide and consistently strive to provide an environment where everyone feels they can their best work.
Whether youâre remote or collaborating with teammates around the world, youâll find opportunities here to do the best work of your career while shaping the future of the decentralized economy.
Commitment To Diversity
Research has shown that women are less likely than men to apply for this role if they do not have experience in 100% of these areas. Please know that this list is indicative, and that we would still love to hear from you even if you feel that you are only a 75% match. Skills can be learnt, diversity cannot.
Please let us know if you require any accommodations for the interview process, and weâll do our best to provide assistance.
At MoonPay we believe that every voice matters. We strive to create a mindful and respectful environment where everyone can bring their authentic self to work, and experience a culture that is free of harassment, racism, and discrimination. Thatâs why we are committed to diversity and inclusion in the workplace and are a proud equal opportunity employer. We prohibit discrimination and harassment of any kind based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or any other characteristic protected by law. This policy applies to all employment practices within our organization, including, but not limited to, hiring, recruiting, promotion, termination, layoff, and leave of absence.MoonPay is also committed to providing reasonable accommodations in our job application procedures for qualified individuals with disabilities. Please inform our Talent Team if you need any assistance completing any forms or to otherwise participate in the application process.
Please be aware that MoonPay does not request an AI-led interview without seeing a recruiter or team member from MoonPay on video call. We won't ask for your personal identification documents or any money from you during your interview process with us. Be fraud smart! If you receive an email - claiming to be from MoonPay - but from an email address ending in anything other than @moonpay.com, please be aware that this is not us.