SEO & Website Specialist
Mumbai
Marketing – Content /
Full-time /
On-site
Nium, the Leader in Real-Time Global Payments
Nium, the global leader in real-time, cross-border payments, was founded on the mission to deliver the global payments infrastructure of tomorrow, today. With the onset of the global economy, its payments infrastructure is shaping how banks, fintechs, and businesses everywhere collect, convert, and disburse funds instantly across borders.
Its payout network supports 100 currencies and spans 220+ markets, 100 of which in real-time. Funds can be disbursed to accounts, wallets, and cards and collected locally in 35 markets. Nium's growing card issuance business is already available in 34 countries. Nium holds regulatory licenses and authorizations in more than 40 countries, enabling seamless onboarding, rapid integration, and compliance – independent of geography. The company is co-headquartered in San Francisco and Singapore.
About the Role
We are looking for a seasoned SEO Specialist to join our global marketing team. You’ll take full ownership of the SEO strategy and performance across two brands: Instarem.com and Nium.com. With a deep understanding of SEO best practices, you’llbe responsible for driving organic growth across web and mobile platforms—enhancing visibility, performance, and conversions. You will lead all aspects of SEO—from technical audits and fixes to content strategy, reporting, and keyword research.
Beyond SEO, you will also own the performance, structure, and content governance of both marketing websites. You’ll work closely with developers, martech, and content teams to ensure the sites are always optimised for discovery, conversion, and user experience.
ASO experience is a strong advantage, especially as Instarem continues to grow its mobile user base.
Key Responsibilities
- Lead and own the end-to-end SEO strategy for Instarem.com and Nium.com—across technical, content, and off-page pillars
- Develop and drive a roadmap for sustainable organic growth, aligned with broader marketing and business goals
- Proactively identify and prioritise new growth opportunities, from emerging keywords to content gaps and untapped markets
- Collaborate closely with content, product, martech, and web development teams to ensure SEO best practices are embedded into site architecture, UX, and all digital initiatives
- Create and execute scalable ASO strategies to improve visibility and organic installs for Instarem’s mobile app (bonus if you bring ASO expertise)
- Set up and own SEO performance tracking and reporting—define KPIs, build dashboards, and report regularly on impact and progress to stakeholders
- Leverage tools like Ahrefs, SEMrush, Google Analytics, Google Search Console, and App Store platforms to turn insights into action and continually optimise performance
- Champion SEO education and alignment across teams, empowering stakeholders to contribute to SEO success
- Stay ahead of search and app store algorithm updates, testing new approaches and bringing a growth mindset to every opportunity
Requirements
- 5+ years of hands-on SEO experience, ideally a mix of in-house and agency roles, with a strong track record of driving organic growth across multiple websites
- Proven ability to own and lead SEO strategy end-to-end—from technical audits and keyword planning to content optimisation and stakeholder reporting
- Bonus: ASO experience using tools like AppsFlyer to improve app visibility and installs
- Deep understanding of technical SEO—including site architecture, crawlability, sitemaps, robots.txt, redirects, schema, and page performance
- Expert knowledge in using tools such as Ahrefs, SEMrush, Screaming Frog, Google Search Console, Google Analytics, and App Store platforms for insights and optimisations
- Strong knowledge of international SEO, including hreflang tags, domain structuring (subdomains vs. subdirectories), and global keyword targeting
- Experience working closely with marketing,web developers, product teams, and martech stakeholders to implement scalable SEO best practices
- Fluent written and verbal English communication, with the ability to translate technical concepts into actionable recommendations
- Analytical and detail-oriented mindset—comfortable owning dashboards, KPIs, and performance reporting for multiple stakeholders
- Curious, proactive, and constantly learning—staying ahead of algorithm changes and bringing new ideas to the table
What we offer at Nium
We Value Performance: Through competitive salaries, performance bonuses, sales commissions, equity for specific roles and recognition programs, we ensure that all our employees are well rewarded and incentivized for their hard work.
We Care for Our Employees: The wellness of Nium’ers is our #1 priority. We offer medical coverage along with 24/7 employee assistance program, generous vacation programs including our year-end shut down. We also provide a flexible working hybrid working environment (3 days per week in the office).
We Upskill Ourselves: We are curious, and always want to learn more with a focus on upskilling ourselves. We provide role-specific training, internal workshops, and a learning stipend
We Constantly Innovate: Since our inception, Nium has received constant recognition and awards for how we approach both our business and talent opportunities.
We Celebrate Together: We recognize that work is also about creating great relationships with each other. We celebrate together with company-wide social events, team bonding activities, happy hours, team offsites, and much more!
We Thrive with Diversity: Nium is truly a global company, with more than 33 nationalities, based in 18+ countries and more than 10 office locations. As an equal opportunity employer, we are committed to providing a safe and welcoming environment for everyone.
For more information visit www.nium.com
Depending on your location, certain laws may regulate the way Nium manages the data of candidates. By submitting your job application, you are agreeing and acknowledging that you have read and understand our Candidate Privacy Notice located at www.nium.com/privacy/candidate-privacy-notice.
