Lead Product Marketing Manager
Warsaw
NordLayer – Marketing - NordLayer /
Full Time /
Hybrid
At NordLayer, we’re building cybersecurity that scales with the business.
A toggle-ready platform that helps modern teams thrive—without the security headaches. Trusted by 11,000+ global companies, NordLayer plugs into any tech stack and protects users across borders.
Your impact? Helping businesses stay protected and moving forward with future-ready network security.
Marketing (noun) /mar-ket-in(g)/ — placing your product to the best possible position in the market using your awesome advertising mindset.
Join NordLayer’s Marketing department—a strong team of professionals and funny people. Here, we won’t ask you to be a universal employee who can do a little bit of everything. No. In the Marketing department, we all have our roles, duties, and specific areas of focus that are joined for the best result via collaboration and teamwork. Data-driven, highly skilled, and simply human—our secret of being on the top of the B2B network security market.
We’re looking for an experienced and strategic Product Marketing leader to join NordLayer and take full ownership of our product marketing strategy and execution. As Lead Product Marketing Manager, you will be at the forefront of shaping how we bring our solutions to market, differentiate in a competitive landscape, and drive growth across customer segments.
You’ll lead a dedicated team of professionals and collaborate with Product, Sales, and Marketing leaders across Nord Security B2B to define go-to-market strategy, elevate our messaging, and ensure alignment between what we build and what the market needs.
This is a high-impact, high-visibility role ideal for someone who thrives on taking initiative, building structure, and mentoring others - while driving real business outcomes.
Main Responsibilities:
- Own and evolve the product marketing strategy for NordLayer, driving alignment with company-wide goals and product direction.
- Define and continuously refine positioning, messaging, and segmentation to support both new product launches and sustained adoption.
- Lead the development of pricing and packaging strategies grounded in customer value, competitive intelligence, and business impact.
- Partner closely with Product Management to influence roadmaps and identify high-opportunity areas for differentiation and growth.
- Champion the voice of the customer by translating market and user insights into actionable product and marketing strategies.
- Create and scale sales enablement programs to support acquisition, retention, and expansion across various customer types and regions.
- Oversee content strategies focused on thought leadership, awareness, and competitive differentiation.
- Mentor and grow a high-performing team of Product Marketing professionals, fostering a culture of accountability, curiosity, and excellence.
Core Requirements:
- 5+ years of experience in Product Marketing, ideally within B2B SaaS, cybersecurity, or related tech domains.
- Demonstrated success in leading go-to-market strategies for complex or multi-product portfolios.
- Proven ability to craft compelling positioning, develop effective pricing models, and build scalable launch frameworks.
- Strong cross-functional leadership skills and a track record of driving alignment across Product, Sales, and Marketing.
- Analytical mindset with deep experience in using data and insights to guide decision-making.
- Exceptional communication skills - written, visual, and verbal - with a sharp ability to influence and inspire stakeholders.
- Experience in managing and coaching teams, with a passion for developing talent and enabling growth.
What We Offer
Innovate with industry leaders
Work alongside global experts to build world-leading cybersecurity tools, impacting millions of users around the world.
Learn & grow
Boost your skills via our extensive training programs (online and offline) & other resources. Benefit from mentorship and career-switch opportunities to grow within the company.
Hybrid work
Enjoy the flexibility with 3 office days and working from home for the remaining 2.
Work from anywhere
Recharge with a change of scenery – choose work from any location when you feel a need to power your creativity and drive.
Physical well-being
Fuel your active lifestyle with online workouts led by our Physical Well-Being experts.
Mental & emotional health
Nurture your mind with free psychologist consultations, dedicated mental health events, and premium access to top-rated wellness apps like Calm, Headspace, and Mindletic.
Premium healthcare
Receive private health insurance giving you peace of mind for your health needs.
Extra days off
Enjoy additional vacation days off as you grow with us. Plus, get extra days for sick leave, special occasions, or parenting needs.
Joyful moments – special treats
Celebrate life’s big moments with special gifts from us on your birthday, anniversary, and other major events, such as weddings or the arrival of a new family member.
Company events & team-building
Experience iconic Nord Security celebrations, team-buildings, and knowledge-sharing events, nurturing bonds that fuel our success.
Workation
Embark on a legendary company getaway abroad, filled with exciting activities, live concerts, engaging workshops, and epic time together.
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