Senior Paid Specialist

Vilnius / Kaunas
NordVPN – Marketing - NordVPN /
Full Time /
Hybrid
The Marketing department aims to encourage the world to be as enthusiastic about our products as we are. We have more than twenty different teams with specific areas of focus. Our teams are sharp, highly skilled, and data-driven, focusing on customer acquisition and monetization initiatives.

Main Responsibilities

    • Autonomous planning and forecasting of PPC activities within the responsibility area;
    • Ensuring the outstanding quality of campaigns' setup and materials/components we use;
    • Checking data quality across tracking points for discrepancies and timely issue flagging with relevant stakeholders;
    • Taking responsibility for multi-team projects by designing and handling PPC campaign logic;
    • Proactive task prioritizing, alignment on deadlines and deliverables in line with business goals and guidance to Juniors;
    • Daily performance monitoring via platform interface, GA and Looker across all team activities;
    • Providing clear and relevant reporting on responsibility area metrics on both regular and on-demand basis. Selecting relevant metrics and analysis angles, gathering stakeholders' needs for metrics and feedback afterward. Presenting them on agreed frequency to the marketing team and during team meetings;
    • Following PPC and marketing-related news and latest trends to apply in business where applicable, regularly sharing them with the team.

Core requirements

    • Advanced knowledge of ad platforms: Google ads, Bing (4+ years proven experience);
    • Understand all digital marketing metrics and be able to explain relations between them;
    • Exceptional knowledge of various conversion setups and tracking points;
    • Advanced knowledge of GA4 reports and UI, ability to use advanced filters, explorations;
    • Good knowledge of Google Spreadsheets. Ability to use advanced formulas, pivot tables;
    • Excellent spoken and written English skills;
    • Ability to work both in a team, independently & deliver results to different teams;
    • Proven experience working with large-scale and complex campaigns is a must;
    • Global campaigns experience;
    • Interpersonal skills, liaising with key vendors.

Salary Range

    • Gross Salary 4140-4630 EUR/Month.
About Us


Nord Security is a global leader in internet privacy and security solutions and Lithuania’s second tech unicorn. Established in 2012, Nord Security now has more than 1400 employees and serves millions of users worldwide. Our team has a global mission to shape a more secure and peaceful online future for people everywhere.
With that in mind, we built 4 advanced cybersecurity solutions: NordVPN, NordLayer, NordLocker, and NordPass.

NordVPN is the world’s most advanced VPN service provider, used by millions of internet users worldwide. NordVPN provides double VPN encryption and Onion Over VPN and guarantees privacy with zero tracking. One of the key features of the product is Threat Protection, which blocks malicious websites, malware, trackers, and ads. NordVPN is very user friendly, offers one of the best prices on the market, and has over 5,000 servers in 59 countries worldwide.

And we’re always looking to expand our team of :

• Future shapers
• Restless achievers
• Self-movers
• Honest communicators
• Team players

 What We Offer

Access to Nord Security products. We build solutions used by millions of users worldwide, and you’ll get to experience our products firsthand;
Professional growth. Internal and external events, online training, conferences, books - everything you need to reach full potential;
Health benefits. Private health insurance, online and on-site workouts, consultations to feel and be your best;
Mental wellbeing. Access to mental health tools like Calm, Headspace, and Mindletic. Options for therapy to keep your emotional wellbeing in check;
Team spirit. Team buildings and parties with games, shows, tastings, food coupons, gifts, and it’s on us;
More free time. Stay with us and additional vacation days will be added to your calendar;
Additional paid leave. Additional days are covered by us in cases of illness or special occasions;
Flexibility. Flexible working time arrangement.

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