Marketing Operations Manager

Los Angeles
Marketing /
Full Time /
Hybrid
ABOUT US:
At Sift, we’re accelerating the development of next-generation machines with the world’s first end-to-end telemetry stack — and we’re expanding our team. 

Sift’s founders started this company in order to enable private and government entities to make big, technological strides. Our focus is centered on creating a better world for tomorrow, and we’re making an impact with our highly specialized expertise.

By joining us, you’ll help shape future-focused data infrastructure that will power spacecraft, satellite constellations, renewable energy, autonomous transportation, and more.

Sift is currently looking for team members who are passionate about solving complex engineering problems and building a fast-growing startup.

For more info about Sift, please contact: vivek.punjabi@siftstack.com

OUR TEAM:
The Sift team includes top senior engineers and operators, with past experience at SpaceX, Google, Palantir, and Amazon. We believe that the best software is written by those close to the source of the problem. One of our founders, Karthik Gollapudi, was a Dragon flight software lead responsible for two Dragon missions to the ISS. His team used SpaceX’s end-to-end data platform before, during, and after every Dragon mission. Our other co-founder, Austin Spiegel, was a lead on Starlink’s tools team, responsible for the platform that collected data from over 2,000 Starlink satellites for exploration and data review.

OUR CUSTOMERS:
Backed by the best investors in the sector, Sift is positioned at the forefront of machine innovation, with customers who are pushing the boundaries of exploration on earth and in space. We’re providing scalable infrastructure and no-code visualization tools to companies across aerospace, aviation, defense, energy, and transportation sectors.

ABOUT THE ROLE:
As Sift’s first Marketing Operations Manager, you'll own and optimize our marketing technology stack, establish processes, and manage campaign operations to drive tangible business outcomes. You'll streamline processes by ensuring seamless data flow and automating tasks, while also tracking campaign performance and generating actionable insights. Partnering closely with our Sales and Operations teams, you’ll ensure the marketing engine runs smoothly across the entire customer lifecycle, from the moment a user visits our website to the day an opportunity closes. What you’ll need to succeed:

-You’ve been a crucial team member in a well run Marketing organization for at least 3 years in a Marketing Operations role with a sales-led GTM motion
-You’ve served as the liaison between the analytical side of marketing and the practical implementation of marketing strategies and tactics.
-You love learning new technology and leveraging it to advance Marketing efforts and support sales efforts.
-You’ve embraced AI as a tool to accelerate and improve outcomes vs. do the job for you.
-You have experience building attribution models
-You'll leverage your experience with BI and visualization platforms, alongside SQL proficiency, to inform business decisions and advocate for improvements and changes based on data insights.
-You have proven success in a fast-paced, innovative, and rapidly evolving organization.
-You excel in environments where agility and adaptability are key, bringing your project management prowess to the table to develop efficient processes that set the foundation for success in early-stage companies.
-You thrive in collaborative environments, forging strong relationships across teams.
-Your ability to convey complex ideas with clarity and impact is second to none.

KEY RESPONSIBILITIES:
-Own the marketing technology stack, including but not limited to HubSpot Marketing, Google Analytics, WebFlow, and other relevant tech supporting GTM teams.
-Ensure our processes and technologies are optimized for efficiency and effectiveness to carry out marketing campaigns, attribution, sales plays, and reporting on the funnel.
-Work cross functionally with sales operations to establish a comprehensive strategy to track GTM efforts and business impact.
-Ensure seamless data flow and automate repetitive tasks, leveraging workflows, triggers, and rules to streamline processes and enhance productivity.
-Track campaign performance and generate actionable reports.
-Review programs and marketing data to ideate and present new program ideas to increase win rates, funnel velocity, and marketing results.
-Develop lead management processes and nurturing programs.
-Support the Head of Marketing with budget, reporting, and vendor management.
-Oversee website technology, management and optimization.
-Provide training and documentation on marketing tools.
-Evaluate and manage marketing technology vendors.

LOCATION:
Sift headquarters is located in Los Angeles (El Segundo), and we work in a hybrid environment. We work closely with hardware companies building everything from autonomous vehicles to spacecraft, and many of them are based in L.A. As a customer-centric company, it's essential to be nearby for site visits and collaboration.

BENEFITS:
-New hire stock equity
-Hybrid workplace
-Free lunch, snacks, & coffee
-Top-tier health insurance: Medical, Vision, Dental