Google Ads Specialist

Manila
Marketing /
Full Time (Work From Home) /
Remote
About Company:

Our client is a Sydney-based advertising and media technology agency founded in 2024. The company specialises in data-driven media planning and buying, combining traditional and digital channels to deliver impactful campaigns. With a strong focus on ethical data use, sustainability, and inclusivity, they uses proprietary AI tools to help brands connect with audiences while maintaining privacy and social responsibility.


About the Role:

We’re a boutique Sydney-based performance agency looking for a results-driven Google Ads Specialist to join our team. You'll work on paid media campaigns that blend smart strategy with creative execution, helping clients grow through effective digital advertising.

This is a full-time remote role for someone with hands-on experience working in a Google Ads agency environment.

Key Responsibilities

    • Manage and optimise Google Ads campaigns (Search, Display, Shopping, Video, Performance Max)
    • Conduct keyword research and build effective negative keyword lists
    • Write and test high-converting ad copy using A/B split testing
    • Set and adjust bidding strategies to hit campaign goals
    • Analyse and report on campaign performance
    • Provide landing page CRO recommendations to improve conversions

Required Skills & Experience

    • Minimum 3 years' experience managing Google Ads campaigns
    • Experience working in a Google/PPC agency environment
    • Strong grasp of campaign structure, targeting, and optimisation best practices
    • Familiarity with Quality Score, CTR, and other key performance metrics
    • Strong written and spoken English skills

Nice to Have

    • Experience with GA4, GTM, UTM tagging, and conversion tracking setup
    • Looker Studio (or Google Data Studio) dashboard experience
    • Familiarity with Meta, LinkedIn, or TikTok Ads
    • Basic HTML/JS/CSS for pixel troubleshooting
    • Experience working with Australian clients

Work Schedule

    • Full-time, remote
    • Must be available to work Sydney hours