CRM Specialist
Pune, India
Pattern Corporate – Customer Support /
Full-time /
On-site
Are you obsessed with data, partner success, taking action, and changing the game? If you have a whole lot of hustle and a touch of nerd, come work with Pattern! We want you to use your skills to push one of the fastest-growing companies headquartered in the US to the top of the list.
Pattern accelerates brands on global ecommerce marketplaces leveraging proprietary technology and AI. Utilizing more than 46 trillion data points, sophisticated machine learning and AI models, Pattern optimizes and automates all levers of ecommerce growth for global brands, including advertising, content management, logistics and fulfillment, pricing, forecasting and customer service. Hundreds of global brands depend on Pattern’s ecommerce acceleration platform every day to drive profitable revenue growth across 60+ global marketplaces—including Amazon, Walmart.com, Target.com, eBay, Tmall, TikTok Shop, JD, and Mercado Libre. To learn more, visit pattern.com or email press@pattern.com.
Pattern has been named one of the fastest growing tech companies headquartered in North America by Deloitte and one of best-led companies by Inc. We place employee experience at the center of our business model and have been recognized as one of Newsweek’s Global Most Loved Workplaces®.
We are looking for a CRM Specialist to develop and manage our CRM campaigns and customer segmentation strategies. The ideal candidate will have advanced proficiency in CRM tools and data analytics, with a focus on optimising CRM processes and generating
actionable insights.
Key Responsibilities:
- Develop and implement CRM campaigns
- Manage customer segmentation strategies
- Deploy CRM campaigns for multiple clients
- Continuously measure and optimise campaign performance
- Generate insights from data analysis
- Optimise CRM processes for efficiency and effectiveness
- Communicate clearly with clients to manage expectations and deliverables.
Technical Skills:
- Advanced CRM tools proficiency (e.g., Klaviyo, Dot Digital, Mailchimp)
- Intermediate GA4 proficiency
- Basic Looker Studio proficiency
- Intermediate data analysis ability
- Basic Canva skills
Qualifications:
- Bachelor’s degree in Marketing, Business, or related field
- Advanced CRM certifications preferred
- Excellent analytical and problem-solving skills
- Detail oriented
- Effective planner
- Results Driven
- Strong collaboration and communication skills
KPIs:
- Campaign performance
- Quality and accuracy of customer segmentation and Impact on campaign performance
- Insightfulness of campaign analysis
- Reporting accuracy
- Process improvement metrics
Pattern is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
