Marketing Coordinator
Alpharetta, GA / Dallas, TX
Marketing – Marketing /
Full-time /
Remote
At PDI Technologies, we empower some of the world's leading convenience retail and petroleum brands with cutting-edge technology solutions that drive growth and operational efficiency.
By “Connecting Convenience” across the globe, we empower businesses to increase productivity, make more informed decisions, and engage faster with customers through loyalty programs, shopper insights, and unmatched real-time market intelligence via mobile applications, such as GasBuddy. We’re a global team committed to excellence, collaboration, and driving real impact. Explore our opportunities and become part of a company that values diversity, integrity, and growth.
Role Overview
The PDI-Marketing Coordinator is responsible for supporting the planning, execution, and management of marketing campaigns and projects. The role includes coordinating marketing activities, tracking project timelines, and ensuring all deliverables are met on schedule. This position works closely with the marketing team to execute campaigns across various channels, manage content calendars, and assist with the creation and distribution of marketing materials. Additionally, the coordinator monitors the performance of marketing campaigns, provides insights, and supports reporting efforts.
Key Responsibilities
- Apply brand guidelines and templates to ensure alignment and positioning
- Provide day-to-day support for advertising, promotions, and other marketing campaigns
- Contribute to the development and delivery of marketing communications across all media to support business objectives
- Support the collection of customer and market data to assess marketing campaign effectiveness and improve future strategies
- Manage content calendars and coordinate activities for campaign execution
- Assist with project management tasks to ensure marketing initiatives are completed on time and meet organizational goals
- Develop personal capabilities through training, coaching, and staying updated with industry best practices
Qualifications
- Bachelor’s degree or equivalent experience
- 4–6 months of general office or operational systems experience
- Proficiency in Microsoft Office Suite (Word, PowerPoint, Excel)
- Basic skills in brand management and development
- Intermediate proficiency in verbal communication for presentations, meetings, and written correspondence
- Basic ability to manage and utilize media channels for brand promotion
- Intermediate skills in campaign management, including planning and measuring audience-targeted initiatives
- Familiarity with marketing data collection and analysis for strategy evaluation
Preferred Qualifications
- Basic familiarity with project tracking and reporting tools preferred
Behavioral Competencies
- Plans and Aligns: Effectively prioritizes tasks and aligns them with organizational goals
- Collaborates: Builds partnerships and works collaboratively to achieve shared objectives
- Ensures Accountability: Holds self and others accountable for meeting commitments
- Communicates Effectively: Delivers clear, concise, and audience-specific communication across various platforms
- Manages Ambiguity: Operates effectively in uncertain or unclear situations
PDI is committed to offering a well-rounded benefits program, designed to support and care for you, and your family throughout your life and career. This includes a competitive salary, market-competitive benefits, and a quarterly perks program. We encourage a good work-life balance with ample time off [time away] and, where appropriate, hybrid working arrangements. Employees have access to continuous learning, professional certifications, and leadership development opportunities. Our global culture fosters diversity, inclusion, and values authenticity, trust, curiosity, and diversity of thought, ensuring a supportive environment for all.
