Marketing Specialist
Full-time
Marketing /
On-site
We are seeking a highly motivated and analytical Marketing Specialist to join our dynamic team at Peak. As a Marketing Specialist, you will play a pivotal role in scaling our games worldwide by leveraging your analytical skills and creativity. If you're passionate about mobile gaming and enjoy working in a collaborative, fast-paced environment, you might be the person we are looking for!
Here's what you'll do
- Develop and execute innovative marketing strategies to drive player acquisition, engagement and monetization for our mobile games
- Analyze user data, market trends, and competitor insights to make data-driven decisions and optimize marketing campaigns
- Manage and optimize user acquisition campaigns across various channels, such as Facebook, Google, TikTok, and video ad networks
- Monitor key performance metrics to track the success of marketing campaigns and optimize them for higher performance metrics
- Continuously test and iterate on marketing strategies to maximize the performance of our Marketing campaigns
- Build and maintain relationships with external partners and vendors
- Team up with Marketing Artists to come up with creative plans by combining a data-driven approach and strong creative skills
Desired skills and experiences
- University degree preferably in Engineering, Business Administration or Economics
- Creative mindset with the ability to think outside the box
- Excellent communication and interpersonal skills
- Proven analytical capabilities, and experience working with data sets.
- Passion for mobile gaming and an understanding of the gaming culture is a bonus
- Up to 5 years of job experience
Areas in which you'll continue to grow
- Google Ads, Facebook Advertising, Display & Programmatic Advertising
- Working with huge data sets and deduce actionable insights
- Improved perception of creative concepts
- Agile decision-making
- Building relationships with global companies
- Analytical thinking
Working at Peak
- Fast-paced environment with a tight-knit and collaborative culture
- Never-ending learning and development opportunities
- Relevant conferences abroad to stay up to date with the latest industry trends
- Team events and trips
- We support your personal and professional development with challenging projects and regular feedback
- Full health benefits
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