Product Analyst
Alpharetta, GA
Development – Data /
Hybrid
We are looking for an Analyst to sit at the intersection of Product and Engineering. This role will transform raw data into actionable insights, create scalable reporting infrastructure, and empower data-driven decision-making across teams. The right candidate thrives on problem-solving, storytelling with data, and building systems that scale as we grow.
The Outcomes You’ll Deliver
Foundation: Establish a framework for defining and tracking baseline success metrics across all product pods, ensuring every feature launch has clear pre- and post-release KPIs.
Visibility & Alignment: Build and maintain core dashboards that monitor adoption, engagement, retention, and revenue, enabling 90%+ of stakeholders to self-serve on product performance.
Decision Impact: Provide timely analyses that directly influence at least three major product or roadmap decisions per quarter.
Culture & Leadership Support: Deliver post-launch impact assessments within two weeks of release and provide regular insight reports that guide leadership’s strategic decisions.
In This Role, You Can Expect To
- Partner with Product Managers to define success metrics, track progress, and evaluate product performance before and after launches.
- Conduct deep-dive analyses to uncover drivers of product usage, customer behavior, and business outcomes.
- Build compelling dashboards, reports, and self-service tools to keep stakeholders aligned.
- Own the integrity, usability, and evolution of product data infrastructure in partnership with Data Engineering.
- Translate complex findings into clear narratives for leadership, influencing roadmap and strategic decisions.
To Thrive In This Role, You Have
- Bachelor’s degree in Data Science, Statistics, Economics, Computer Science, or related field.
- 3–5 years of experience in product/business data analysis or BI roles.
- Proficiency in SQL (Snowflake experience preferred).
- Skilled in data visualization (e.g., Sigma, Tableau, Looker).
- Strong analytical and problem-solving abilities.
- Excellent communication skills with technical and non-technical stakeholders.
- Attention to detail and a passion for data-driven product development.
How You Play
- Ownership over Participation- You take responsibility for achieving holistic outcomes, prioritize key objectives, and adapt quickly when situations require a different approach. You follow through even against the toughest challenges.
- Team over Stars- You are a bridge builder, establishing processes and relationships with teams outside your own. You work to rally around common goals, find win-win solutions, compromise when necessary, and help others succeed.
- Growth over Comfort- You are driven by a desire to grow and actively seek opportunities to expand your comfort zone, skills, and confidence. You embrace new challenges with curiosity, accepting discomfort and failure as opportunities to learn.
- Fairness over Popularity- You approach decisions with a scientist’s mindset, challenging your assumptions and remaining objective. You consider long-term impact rather than relying on short-term gains, proactively seek others’ perspectives, and manage emotions in decision-making.
Company Overview
PlayOn is a dynamic growth-stage company dedicated to championing the spirit of play in the high school space. Backed by KKR, our family of brands—including GoFan, NFHS Network, and MaxPreps—empowers schools with innovative solutions and exceptional service. Our fan engagement platform is the only one that offers event ticketing, streaming, fundraising, concessions, merchandise sales, and website management in one place. We save administrators time so they can focus on what truly matters: supporting the students, staff, and fans who bring their programs to life.
Trusted by thousands of schools across the country, we're here to help create more instant replays, hold-your-breath moments, last-minute comebacks, and games you want to watch over and over again.
When being there means everything, we make sure you never miss a moment.
Why you’ll love working at PlayOn
Product, potential, and people. We’re a leader in the high school event space, constantly evolving our product to meet the needs of administrators. We focus on solving real challenges, learning quickly, and creating impactful solutions.
This is a growth-stage company, meaning your contributions have real impact. You’ll have opportunities to grow your skills, tackle meaningful problems, and make a difference in the lives of schools and the students and fans they serve.
Our culture is built on accountability, collaboration, growth, and fairness. We don’t just show up—we show up for each other. Everyone wears the same jersey, and we play hard, make the extra pass, and cheer one another on. Losses teach us, challenges motivate us, and persistence drives us forward. We value integrity over shortcuts, choosing to do what’s right even when it’s hard. Together, we strive to be better every day—because we know that’s how we win as a team.
The Benefits We Offer
Multiple medical insurance plans to choose from
Dental, vision life and disability insurance
Employee Emergency Fund
Company equity (stock options)
Open PTO policy
401K plan with company match
Hybrid/flexible work environment
Note: Must be a full-time employee to participate in the company’s employee health benefit plan. Part-time employees and interns are not eligible to participate.
