Director of Marketing Operations 582
United States
Marketing – Operations /
Full-time /
Remote
Protegrity is looking for a Director of Marketing Operations to help achieve our next phase of growth. Reporting to the CMO, you will support all levels of the Marketing team as well as the Sales, Finance, and other parts of the company. In this critical, high-impact role, you will be responsible for connecting marketing strategy to execution across all areas of marketing operations including marketing strategic planning, budget management, business process definition & optimization, tech stack and data strategy, efficient lead management, and integrated campaign reporting and analytics. You will apply a balanced blend of operations expertise, strategic thinking, and marketing acumen to align Marketing across the customer journey and revenue funnel.
Responsibilities:
- Develop and maintain vision and strategy that ensures best-in-class marketing operations and supports overall company and go-to-market strategy.
- With the CMO and other member of the Marketing Leadership Team, you will define and drive strategic marketing annual planning process, including budget allocation & management
- Define and manage marketing business processes and tech stack roadmap, including lead and account-based management processes/metrics, scoring, nurture, predictive modeling, campaign tracking, marketing automation systems, database health, targeting, and segmentation plans.
- Drive alignment across Marketing teams including GTM Programs, Product & Solutions Marketing, Regional Marketing and shared services teams like Creative Services, Web Development and Marketing Automation, as well as with Sales and Customer Success operations to provide a seamless customer journey and optimized revenue funnel.
- Actively monitor, analyze, and report on end-to-end marketing metrics from top, mid, and bottom of funnel performance to drive improvement in program effectiveness, pipeline/funnel velocity and conversion rates.
- Define long-term attribution analysis across all digital activities to closed deals.
- Provide active management, mentoring and career development, and promote best practices and operational excellence across the Marketing Operations team.
- Collaborate closely with stakeholders in Sales Operations and Business Intelligence and across Protegrity.
Qualifications:
- 7+ years of experience in Marketing Operations roles with deep expertise in processes, systems, and analytics
- Undergraduate degree or relevant work experience
- Experience in B2B tech growth environments, with multi-product portfolio and direct and indirect sales processes
- Expertise across full marketing technology stack including SFDC, Marketo, sales engagement platforms, lead routing, Campaign Project management, ABM platforms, BI, and other critical applications including AI solutions
- Passion for data analysis and using data to identify key business questions, structure analysis, drive insights, and identify opportunities for improvement
- Experience operating in an ABX-oriented GTM process
- Excellent verbal and written communications skills, including presentation to all levels
- Strong “pulse” of external Marketing Operations landscape such as trends, best practices, KPI benchmarks, go-to-market models, and productivity levers
- Experience interacting with senior stakeholders
- Strong project management skills and drive for ownership and results
- Ability to prioritize and multi-task and to work in a dynamic, fast-changing entrepreneurial environment
- A smart, bold but humble attitude to work collaboratively with colleagues across the organization
Why Choose Protegrity:
- We offer a highly competitive compensation and benefits package as well as the excitement, challenges, and rewards of a fast-growing, entrepreneurial company.
- Become a member of a leading Data Protection, Privacy and Security company during one of the best market opportunities to come along in a generation.
- Competitive Compensation/Total Reward Packages that include:
- Health Benefits (Health/Dental/Vision)
- Paid Time Off (PTO) & Flexible Fridays with approval
- 401K
- Annual Bonus Incentives
- Commission Plan with accelerators
- Short- and Long-Term Disability
- Work on global projects with diverse, energetic, team members who respect each other and celebrate differences.
- Remote workforce
Working Model
- This role is available as fully home-based and generally would require you to attend on-site meetings only occasionally based on business needs. In certain circumstances the work model may change to accommodate business needs.
$172,000 - $190,200 a year
For residents of CA, WA, NY, and CO, the pay range for this position is $172000 to 190,200.00. This range reflects the minimum and maximum base salary for this position plus any variable earnings, if applicable to the position. The individual compensation may be dependent on a variety of factors, such as geographic location, level, job-related knowledge, skills, and experience, and performance.
Should you accept this position, you must consent to and pass a Background Investigation, which includes (subject to country law), extended education, and additional criminal and civil checks.
