Event Lead
USA
Marketing – Events /
Remote /
Remote
About PushPress
PushPress is building the Intelligent Industry Ledger for boutique fitness.
We’re transforming how boutique gyms operate — and how the entire $100B fitness industry connects, transacts, and grows. Trusted by 5,000+ gyms and 500,000+ members, PushPress processes over $500M annually and is backed by Altos Ventures and Mucker Capital.
We're evolving from a traditional business system of record into an AI-powered Industry Ledger — an intelligent infrastructure layer that brings order to a highly fragmented boutique fitness industry. By unifying disconnected operators, workflows, and data into a single platform, we’re enabling faster decisions, new business models, cross-gym collaboration, and network effects that increase the value of every studio in our client base.
We’re a global team of builders, operators, and fitness fanatics on a mission to level the playing field for fitness entrepreneurs. If you're ready to help reshape an industry — let’s talk.
About the Role
We are looking for a strategic Events Lead to drive our end-to-end event strategy—from intimate field activations to large industry conferences. You will curate and develop memorable experiences through thoughtful, performance-driven events that engage our target audience and drive measurable pipeline.
This role requires both creative and operational excellence: someone who can design thoughtful experiences, manage complex logistics, and collaborate seamlessly with Sales, Growth, and Product Marketing teams. You’ll also lead the development and scale of our flagship industry event, helping PushPress strengthen our position as an industry leader in our space.
What You'll Do
- Lead the planning and execution of a diverse portfolio of events: including trade shows, conferences, field marketing activations, and create our flagship industry conference.
- Co-own the end-to-end event lifecycle: venue sourcing, vendor management, booth design, run-of-show development, speaker coordination, promotion, and post-event reporting.
- Partner closely with Sales to define goals, drive registrations, and convert attendees into qualified opportunities.
- Build experiences that align with persona-based journeys and GTM priorities—creating pipeline and accelerating deal velocity.
- Establish an annual and quarterly events roadmap that maps to business goals and GTM campaigns.
- Develop KPIs for each event and ensure data hygiene and attribution integrity in tools like HubSpot to report on event ROI, CAC, and downstream pipeline.
- Analyze past performance to optimize future events—improving targeting, engagement, and revenue impact over time.
- Manage and grow a team of event marketers and coordinators.
What You'll Need
- 5+ years of experience planning and executing B2B events across formats and sizes, including national conferences and experiential field events.
- 2+ years of team management experience leading or mentoring other event professionals.
- Proven track record of events that drive measurable business results: SQLs, pipeline, ARR.
- Experience scaling and owning a company-owned industry event or user conference.
- Strong background in event logistics and operations, with extreme attention to detail and fluency in managing a logistics handling tool or agency (Sendoso).
- Strategic thinker with creative event design skills and a strong understanding of how events support brand and revenue goals.
- Proficiency in tracking/project management tools (Asana, Notion, or equivalent) and CRM (HubSpot/Salesforce).
- Experience working in fast-paced startup environments or high-growth SaaS is a strong plus.
PushPress is dedicated to fostering an inclusive and dynamic workplace. We’re all about leveling up, and that means we don’t tolerate any form of discrimination or harassment. We’re committed to provide equal opportunities, regardless of race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability, genetic info, veteran status, or any other legally protected characteristic.
At PushPress, we’re dedicated to helping both our technology and our team reach peak performance. Whether it’s with your proactive approach, eye for detail, or drive to make a meaningful impact, we’d love to hear from you. At PushPress, we’re all about pushing boundaries and achieving new personal bests—come join us and be part of our fitness-tech journey!
