Growth Marketing Manager
Toronto, ON
Marketing & Communications – Demand Generation /
Full-time /
Hybrid
At Quantcast, we're redefining what's possible in digital advertising. As a global Demand Side Platform (DSP) powered by AI, we help marketers connect with the right audiences and deliver measurable results across the Open Web. Our foundation is built on cutting-edge measurement and consumer analytics, giving our clients the tools they need to drive success in an ever-evolving digital landscape.
Since our start in 2006, we've pioneered industry firsts—from launching the original measurement platform for digital publishers to introducing the first AI-driven DSP. If you're ready to be part of a dynamic, forward-thinking team that thrives on creating transformative solutions, Quantcast is the perfect place to grow your career.
We’re seeking an experienced and strategic Growth Marketing Manager to spearhead our global demand generation function. This role involves deep understanding of digital marketing principles, planning, and executing multi-channel lead generation and nurture programs.
As a Growth Marketing Manager, you will be responsible for efficiently managing a variety of digital campaigns to grow Quantcast on a global scale. Your role will report to the Head of Marketing Ops and focus on SMB and independent advertising agency leads to drive revenue, and generate new business in alignment with the company's objectives.
We are looking for a proactive and positive team player who is organized, detail-oriented, a strong multi-tasker, and adept in running growth experiments and managing B2B SaaS digital campaigns.
Responsibilities:
- Design and execute integrated marketing campaigns to drive platform sign ups, engagement, and retention.
- Lead the planning and execution of multi-channel campaigns, including product-led growth, display, paid social, email, content, paid search and SEO.
- Responsible for running paid ads across our own platform, Google, Meta, Linkedin and Reddit, and optimize for conversions (CRO).
- Create industry-leading landing pages and optimize website for SEO to drive organic traffic from high-traffic keywords.
- Monitor competition, industry trends, and identify growth opportunities in the target markets.
- Collaborate with cross-functional teams (e.g., commercial, product, content and design) to align marketing efforts with business goals and product launches.
Requirements:
- A minimum of 4-5 years of growth marketing experience in a B2B marketing.
- Experience with Marketo, Google Analytics, and Salesforce required.
- Skilled with social media platforms such as LinkedIn, Meta, and Google Ads.
- Strong analytical, written, verbal communication, and presentation skills.
- Excellence in partnering with commercial teams to drive revenue.
- Creativity to develop impactful and engaging campaigns.
Bonus skills:
- Industry experience in Media / Advertising Technology.
- Product-led growth experience.
#LI-AC1
At Quantcast, we craft offers that reflect your unique skills, expertise, and geographic location. On top of a competitive salary, this position includes eligibility for a performance bonus, equity, and a comprehensive benefits package. Depending on your location, this may include hybrid work flexibility, generous vacation, medical, dental, and vision coverage, and retirement plans. For more details, visit our Careers page and see how we support our team.
A Culture of Belonging.
Since 2006, Quantcast has been making waves in digital advertising from our San Francisco headquarters. With 18 offices across 10 countries, we’re a global team dedicated to fostering a workplace where everyone feels valued, included, and respected. We actively ensure individuals with disabilities receive the accommodations they need to thrive—from the application process to daily work life. If you need assistance, we’re here to help.
Work Your Way.
Flexibility is at the heart of our hybrid work model, allowing you to work from home two days a week and collaborate with your team in the office the rest of the time. Need more freedom? All hybrid employees can enjoy two fully remote weeks each year or, if eligible, apply for our fully remote work program. Your hiring manager will guide you on specifics based on your location and team.
At Quantcast, we don’t just offer a job; we offer a path to grow, thrive, and make a meaningful impact.
