Senior Field Marketing Manager
Boston, MA
Sales & Marketing /
Full-time /
Remote
Quartzy is seeking a Senior Field Marketing Manager to lead our field marketing efforts in order to engage customers (current and prospective) and suppliers in order to amplify the value of the Quartzy platform.
Quartzy is a 100% distributed team.
About You
You'll be at the forefront of our event marketing and related field marketing initiatives. Collaborating closely with our field sales teams, you'll develop and implement field marketing strategies aligned with Quartzy’s growth focus. From logistically planning dedicated customer events & vendor shows/conferences to developing and executing our own supplier shows, you'll be the driving force behind successful events that resonate with our audience.
Why Quartzy
Quartzy is the world’s #1 lab management platform. Every day, hundreds of thousands of scientists from all over the world improve the efficiency of their research by using Quartzy. Our software combines lab resource management and eCommerce, producing unique value in this large market, returning time to researchers who can focus on their next discoveries. Our customers range from wine makers, to food/ag companies, to companies working on COVID testing and therapies. We are humbled every day to serve them.
What You'll Do
- Develop and execute field marketing strategies to align with Quartzy’s growth goals
- Deliver integrated marketing programs to drive pipeline growth and customer loyalty with customer and prospect organizations. Programs include Quartzy-led events, regional sponsorships, executive events, hands-on workshops and more to showcase customer success and demonstrate the value of Quartzy to support new customer acquisition and expansion
- Own agenda, content creation, promotional materials and speaker acquisition for events
- Understand regional and industry market trends and adjust event strategy accordingly
- Collaborate with cross-functional teams for seamless event execution
- Cross-collaborate with other marketing channels – partner marketing, online, social, press, customer references and others to integrate field programs into customer buyer’s journey
- Implement lead generation tactics to measure the success of activities in terms of how many potential customers were attracted
- Analyze event data (pre/post) to measure opportunities and tailor strategies for different audience segments
- Manage relationships with key stakeholders, including customers, partners, and industry influencers
- Stay informed about industry best practices and continuously improve strategies based on feedback
- Leverage Hubspot for process optimization and results tracking
- Budget management, expense monitoring, and reporting on field marketing activities
- Pitch in on other areas of marketing, as needed
What We're Looking For
- 5+ years of experience in field/event marketing
- Life Science and or Biotech industry experience a huge plus
- Salesforce and Outreach application knowledge is strongly preferred for this role
- Strong attention to detail with excellent verbal and written communication skills
- Willing to roll up your sleeves - we’re still a startup, and everyone pitches in to get the job done
- Ability to navigate through ambiguity - you will know where we need to go, but recognize it won’t always be a straight path to get there
- Willingness and ability to travel to events - we estimate you’ll be traveling ~60%70% of the time
What We Offer
- Great Culture - Participate in our fun events like speaker series, virtual happy hours & company/department off-sites
- Remote Team - We’re a 100% distributed company!
- Transparency - Weekly all company stand ups, monthly town halls
- Generous Time Off - Take the time you need, when you need it
- Internet Stipend - Quartzy provides a monthly stipend for your internet service
- Great Gear - We’ll set you up for success with the latest tech and help you outfit your home office.
$90,000 - $110,000 a year
Quartzy takes a market-based approach to pay, and pay may vary depending on your location. The pay scale salary/On-Target Earnings (OTE) range for this position represents the low, middle, and high end of the salary or OTE (sales roles) range for this position based on all US locations. To determine starting pay we carefully consider a variety of factors, including primary work location and an evaluation of a candidate’s skills, experience, market demands, and internal parity. Salary/OTE is just one component of our total rewards package. The pay scale or OTE ranges may be modified in the future.
All regular full-time employees are also eligible for excellent Medical, Dental and Vision coverage with generous premium contributions for both employees and their families, the option of a Health Savings Account with Employer Match, Company paid disability and life insurance with opportunity to add additional coverage for you and your family.
Quartzy provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. As part of this policy and legal compliance, Quartzy will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant or an employee unless undue hardship would result. Quartzy will also accommodate a religious belief or practice (including religious dress and grooming practices, such as religious clothing or hairstyles) if the accommodation is reasonable and will not impose an undue hardship.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Quartzy, Inc. will comply with any and all applicable local, city, county, state and federal laws, regulations and orders now in effect or which may hereafter be enacted.
Does this sound like you? We'd love to hear from you.
