Lifecycle Marketing Operations Lead
San Francisco, CA
Marketing – Lifecycle Marketing /
Full-time /
On-site
About Quizlet:
At Quizlet, our mission is to help every learner achieve their outcomes in the most effective and delightful way. We’re a $1B+ learning platform used by two-thirds of U.S. high school students and half of college students, powering over 1 billion learning interactions each week.
We blend cognitive science with machine learning to personalize and enhance the learning experience for students, professionals, and lifelong learners alike. We’re energized by the potential to power more learners through multiple approaches and various tools.
Let’s Build the Future of Learning
Join us to design and deliver AI-powered learning tools that scale across the world and unlock human potential.
About the Team:
Quizlet’s Lifecycle Marketing team is passionate about crafting and executing impactful and effective programs that engage and delight our users. Our goal is to take an innovative, creative, and analytical approach to building strong relationships with our audiences while delivering business value through our lifecycle marketing channels. We are a team that values consumer empathy, constant testing and iteration, and cross-functional collaboration.
About the Role:
This role will lead Campaign Operations at Quizlet for the Lifecycle Marketing channels. You will own the strategy and execution of marketing automation programs, ensuring Braze drives revenue and operational efficiency. You’ll work closely with cross-functional teams to streamline audience management and messaging prioritization and be responsible for executing the marketing calendar.
The position will also require mentoring a team of technical lifecycle marketers, fostering their growth while improving processes. Additionally, you will manage vendor relationships, champion innovative automation practices, and help define technical needs to elevate Quizlet’s campaign execution and overall program.
We’re happy to share that this is an onsite position in our San Francisco office. To help foster team collaboration, we require that employees be in the office at a minimum of three days a week: Monday, Wednesday, and Thursday and as needed by your manager or the company. We believe that this working environment facilitates increased work efficiency, team partnership, and supports growth as an employee and organization.
In this role, you will:
- Drive the development, execution, and continuous optimization of Braze marketing automation platform programs, workflows, and assets to achieve revenue goals
- Provide campaign governance and strategic guidance that focuses on process growth, efficiency and scalability while maintaining best practices
- Lead and mentor a team of technical marketers and provide hands on coaching and career development
- Develop and enforce campaign operations processes, ensuring compliance with SLAs and quality assurance measures
- Work with stakeholders on complex campaign execution, ensure data integrity of attributes flowing into Braze, develop new architecture as needed
What you bring to the table:
- 7+ years working with high performing Lifecycle Marketing teams
- Expert level knowledge of Braze and best practices of Lifecycle marketing channels, such as email, push and onsite placements
- Demonstrated success managing marketing operations teams
- Outstanding stakeholder engagement with the ability to take requests and transform them into technical requirements for campaign execution
- Experience with data pipelines and architecting new data
- Experience in cross functional campaign coordination to ensure seamless execution
- Extremely detail oriented and able to juggle multiple complex projects simultaneously
- A goal oriented mind set with the passion to continuously find ways to improve processes and deliver high quality outcomes as a team leader
Bonus points if you have:
- Experience working with large audiences and understanding of effective segmentation
- Braze certification
Compensation, Benefits & Perks:
- Quizlet is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Salary transparency helps to mitigate unfair hiring practices when it comes to discrimination and pay gaps. Total compensation for this role is market competitive, including a starting base salary of $140,000 - $175,000, depending on location and experience, as well as company stock options
- Collaborate with your manager and team to create a healthy work-life balance
- 20 vacation days that we expect you to take!
- Competitive health, dental, and vision insurance (100% employee and 75% dependent PPO, Dental, VSP Choice)
- Employer-sponsored 401k plan with company match
- Access to LinkedIn Learning and other resources to support professional growth
- Paid Family Leave, FSA, HSA, Commuter benefits, and Wellness benefits
- 40 hours of annual paid time off to participate in volunteer programs of choice
Why Join Quizlet?
🌎 Massive reach: 60M+ users, 1B+ interactions per week
🧠 Cutting-edge tech: Generative AI, adaptive learning, cognitive science
📈 Strong momentum: Top-tier investors, sustainable business, real traction
🎯 Mission-first: Work that makes a difference in people’s lives
🤝 Inclusive culture: Committed to equity, diversity, and belonging
We strive to make everyone feel comfortable and welcome!
We work to create a holistic interview process, where both Quizlet and candidates have an opportunity to view what it would be like to work together, in exploring a mutually beneficial partnership.
We provide a transparent setting that gives a comprehensive view of who we are!
In Closing:
At Quizlet, we’re excited about passionate people joining our team—even if you don’t check every box on the requirements list. We value unique perspectives and believe everyone has something meaningful to contribute. Our culture is all about taking initiative, learning through challenges, and striving for high-quality work while staying curious and open to new ideas. We believe in honest, respectful communication, thoughtful collaboration, and creating a supportive space where everyone can grow and succeed together.”
Quizlet’s success as an online learning community depends on a strong commitment to diversity, equity, and inclusion.
As an equal opportunity employer and a tech company committed to societal change, we welcome applicants from all backgrounds. Women, people of color, members of the LGBTQ+ community, individuals with disabilities, and veterans are strongly encouraged to apply. Come join us!
To All Recruiters and Placement Agencies:
At this time, Quizlet does not accept unsolicited agency resumes and/or profiles.
Please do not forward unsolicited agency resumes to our website or to any Quizlet employee. Quizlet will not pay fees to any third-party agency or firm nor will it be responsible for any agency fees associated with unsolicited resumes. All unsolicited resumes received will be considered the property of Quizlet.
