Tactical Marketing Coordinator
Boston, MA
Product and Marketing /
Full Time /
On-site
Join REEKON Tools as we enable the next generation of construction and home improvement professionals to complete their work quicker, more accurately, and faster than ever before. REEKON Tools is developing and launching innovative, completely new, hardware products at an unprecedented pace across the power and hand tool industry and establishing itself as a leader in professional tools and equipment.
As the Tactical Marketing Coordinator, you will work hand in hand with our product, design, and engineering team to enhance REEKON Tool's external presence as one of the hottest and most innovative brands in construction. As the first full time marketing role at a startup, this is an exciting opportunity to work on a variety of marketing activities to promote and grow one of the innovative companies in the construction and home improvement space.
With more than 20 million monthly impressions, millions of followers across social media, and hundreds of thousands of website visits, your work will quickly be put in front of our global audience as we continue to launch cutting edge tools.
The Job
- Refine REEKON Tools SEO presence across the internet and optimize copy across website and other REEKON platform
- Create and develop marketing emails to send to our global audience
- Create and optimize PPC ads to promote REEKON products and initiatives
- Develop automations to enhance sales channels and information flow to customers
- Analyze and compile data into dashboards and slides to track initiatives and make data driven decisions
- Analyze trends and identify opportunities to capitalize on social media and category innovation opportunities
- Draft and publish white papers, tutorials, and blog posts on REEKON applications
- Contribute to social media operations
- Coordinate external customer facing events including trade shows, jobsite outreach, and influencers.
Your Background
- Understanding and willingness to learn customer roles, pain points, and applications
- Experience in fast paced and dynamic environments
- In depth experience on one or more of the above topics
- Experience in DIY, Home Improvement, and/or construction a bonus
Even if you don’t check every box mentioned above, we still strongly encourage you to apply! At REEKON Tools, diversity is a cornerstone of the business we are building. We know that diverse perspectives foster the innovation we need to be successful and are committed to building our team that encompasses a wide variety of backgrounds, experiences, and skills!
We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
For any questions - please email us at careers@reekon.tools
