Product Marketing Manager

San Francisco /
Marketing /
Full-time
WHY WE'RE LOOKING FOR YOU
Retool is looking to hire our first product marketing manager to play a pivotal role in setting and driving our go-to-market strategy. Our marketing organization is newly formed and you'll be part researcher, part copywriter, and part go-to-market mastermind. We're a fast-growing startup, so you'll work across teams and with many of your peers. We're a team of 30, and we all wear a ton of hats—we're excited to bring on more team members that enjoy diversity of work and are excited to push the business forward.

WHAT YOU'LL DO
You'll leverage your past strategic thinking skills to truly understand (and then lead!) product positioning, while also representing the voice of the customer. You'll value business impact over volume particularly when it comes to content. You'll also need to be excited and comfortable talking with customers, understand what motivates them, and use that knowledge to empower others and drive our marketing strategy.

You'll also own messaging, positioning, and go-to-market strategy and product launches—all informed by user research, market insights, and product understanding. You'll focus a lot on content strategy, build an editorial calendar, and manage our content contributors (which currently includes agency, our internal team, and customer content contributors). We'll look to you to set our customer research methodology and synthesize that research to inform everything from website copy to sales enablement. Your work won't exist in a silo, though—you'll also partner with sales and design to create killer sales tools, including presentations, demos, and competitive positioning.

WHO YOU'LL WORK WITH
We’re a hard-working, passionate bunch who are motivated by collaboration, strong results, and customer impact. When we’re in the office, we enjoy eating lunch (and often dinner!) together, and swapping stories about our previous lives. But what brings us together is the goal of showing customers (including potential ones!) how Retool can make them and their companies more efficient and successful.
 
If this sounds like you, we’d love to hear from you! 

THE SKILLSET YOU'LL BRING

    • At least 4 - 5 years of product marketing or go-to-market experience (working in SaaS technology, infrastructure, or platform companies is preferred).
    • Previous experience in reaching a developer-first audience or direct experience using Retool. In other words, you need to be able to speak the same language as engineers.
    • You have worked with marketing, sales, and product teams to bring ideas to paper.
    • Proven ability to write for our core audience. Yes, we will actually check.

We’d love for you to apply! To get a better sense of your style and writing, we’re asking for you to link to two of the favorite pieces of content that you’re written or have been a part of writing. Hope to hear from you soon!