Digital Marketing Intern
Austin, TX
Ways2Well /
Intern /
Hybrid
Overview: We’re looking for a sharp, motivated intern who’s excited to learn how content and audience insights come together to shape a brand’s marketing strategy. As part of our marketing team, you’ll gain hands-on experience in digital campaigns, customer journey design, and performance tracking, all within a fast-paced, rebellious, science-forward wellness company.
Key Responsibilities:
Learn how to create strategic content based on audience segmentation, platform behavior, and campaign goals. You’llassist in crafting posts, testing formats, and monitoring performance across channels.
Contribute meaningfully to our client journey map development — helping plot the funnel touchpoints a user experiences from awareness to conversion and beyond. You’ll work alongside the team to understand how customers are feeling at each phase, as well as optimize content at each step, and ensureits personalized, educational, and actionable.
Support email marketing efforts by building and improving on drip campaigns and analyzing results.
Help refine and improve on the Paid Media experience with content A/B testing and landing pages to support Meta ads.
Participate in creative brainstorms, campaign planning, and brand storytelling exercises.
Assist with competitive research, trend spotting, and light analytics/reporting.
Learn how to use Google Analytics or performance dashboards to report on company’s growth.
What you’ll take away:
A foundational understanding of how strategic content drives the customer journeyand why that matters.
Portfolio-ready work across email, social, and web.
Exposure to the mechanics of running digital campaigns in a high-growth, health-driven company.
A front-row seat to how science becomes story, and story becomes trust.
