Performance Marketing Manager Lead (Facebook & Google)
Business – Service · Business · Performance Marketing /
ABOUT THE TEAM
Since 2015, Revolut has introduced over 10 million customers to a new way to handle their money. From instant spending notifications and built-in budgeting controls, to global currency exchange and stock trading, customers simply get more with Revolut.
We approach Performance Marketing at Revolut the same way that we approach everything else. We take complex issues, and create extraordinary solutions that our customers love. From on-boarding flows to new feature presentations, our goal is to both inform and delight.
Put simply, we build things we want to use ourselves, that we’re proud to show to our friends and families.
The Growth team is the engine that (as you would expect) drives Revolut’s growth across the globe. We focus on community-driven and marketing-driven approaches to ensure our product is the preferred choice of the majority of people living in a target country or region.
The Growth department is constantly innovating and trying new ways to grow Revolut faster and more effectively. Each area of the team works like special forces: from acquisition to engagement, they own their markets, are passionate about Revolut, and use their know-how to grow the brand and our user base at breakneck speed.
ABOUT THE ROLE
Performance Marketing is a critical role within the Growth team as you are responsible for creating and delivering the campaigns that inform our direction across many parts of the business.
As a data driven organisation we harness testing and optimisation to inform everything from user interface design to product features and the performance of your campaigns helps steer our thinking, as well as being a foundation to our core business performance.
WHAT YOU'LL BE DOING
• Planning and execution of user acquisition campaigns that support Revolut’s growth initiatives while meeting budget requirements
• Ensuring best possible spent optimisation by continuously optimising campaigns based on learnings from multiple A/B tests across creatives, targets and other strategies
• Managing full-cycle execution of campaigns with varying objectives across paid media channels
• Have a data-driven approach to make informed decisions while optimising campaigns and improving effectiveness in all paid media channels
• Managing performance and post-campaign analysis reporting
• Working with legal & copywriting for getting creative & promotional assets done / approved
• Ensuring proper tracking, attribution, automation, and optimisation
• Working with the central marketing team to create aligned consumer communications across all channels to ensure consistent brand messages.
• You will manage a budget, allocate a proper spending across all channels, continuously working on enhancing the ROI
WHAT YOU'LL NEED
• Minimum of 8 years of business experience in digital or performance marketing in a high-growth startup environment;
• In depth knowledge of performance campaign execution with special focus on: programmatic platforms such as Google ecosystem and Facebook ecosystem, Affiliate networks and SEO with proven track record of successfully executed campaigns
• Very good understanding of digital data analytics
A little about us…When Revolut was founded in 2015, we had a vision to build a sustainable, digital alternative to traditional big banks. Our mission now is to help our customers improve their financial health, empower them to have more control, and promote financial cohesion across the communities in which we operate. Launching into 2020 with 10 million Personal customers and over a quarter of a million Business customers only reinforced our belief in the vast need across the world for better financial services. As our customer base has boomed in the last year, we’ve expanded our team to match that growth. We started 2019 with several hundred employees; we closed it out with 2000.
What we’re looking for…Revolut is being scaled up by people all around the world who share our vision. We’re looking for people who align with our four core values: we Never Settle, we Get It Done because we Think Deeper and we’re Stronger Together. You’re the kind of person who wants to join a community of forward-thinking people, all personally and professionally invested in Revolut’s mission. You thrive in a collaborative space where everyone’s learning from each other, and learning fast. We believe in empowering our Revoluters in their work, giving them autonomy and ownership of what they do. We want everyone at Revolut to own their story and their successes - working with us means you’re not just another cog in the machine.
• Competitive salary
• Biannual discretionary performance bonus (equity)
• All the latest tech you need
• Roll with a free Revolut Metal subscription
• Pension plan
• Private health insurance
• Start the day properly with fresh fruit and cereals
• Rest up with 29 days’ holiday per year
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