Student Marketing Assistant
Calgary, AB
External Relations – Marketing /
Other Casual/ Hourly – Student Worker /
Hybrid
If you believe the difference between a potential student and an applicant comes down to the right information at the right time and you can create memorable campaigns in unique ways, we want to meet you. SAIT's dynamic Marketing team leads the institutional Marketing and Recruitment Plan, manages brand, marketing and recruitment initiatives, and operates key digital marketing channels.
The Opportunity
Reporting to the Manager, Marketing and Recruitment, you will act as a SAIT brand ambassador and work as part of a dedicated action team that supports student recruitment activities for SAIT. The ideal candidate is fiercely focused on customer service and brings a great deal of enthusiasm and energy into this support role. You enjoy sharing your knowledge with others and you get excited about the opportunity to get out into the community. You thrive in a team environment while having a high degree of self-direction, and you show a passion for quality and attention to detail. You’ll join a team of highly motivated, high-energy recruiters who are focused on creating memorable experiences for future students.
As a Student Marketing Assistant, you’ll help the team with the coordination and administration of activities for recruitment events, connect with prospective students and key influencers (family members, school counsellors, community members, etc.), to promote SAIT through high school visits, on-campus events, and career and education fairs in Calgary and surrounding areas. This position will also provide information and guidance regarding program offerings, admission requirements, and registration information to prospective students and applicants. In collaboration with the Recruitment Marketing Specialist, the Student Marketing Assistant also supports the planning and implementation of a variety of campus recruitment events such as open houses, group tours, mail-outs and electronic communications with prospective students, applicants, families and school counsellors.
The Role
- Recruitment Marketing - 100%
- Act as a SAIT brand ambassador and peer recruiter at SAIT recruitment events including info sessions, school presentations and open houses.
- Lead campus tours, both virtually and in-person.
- Support all tactical and logistical aspects of events including, but not limited to: researching and scheduling rooms/venues, event logistics, email and web updates, catering/hospitality, decor, entertainment, supplies and promotional items.
- Respond to program and general inquiries from current and prospective students in person, by email or phone and triages the appropriate staff when required.
- Evaluate attended recruitment initiatives by reporting prospective engagement, lead generation, number of publications provided, event attendance, and other meaningful notes describing the purpose and utility of the event for evaluation and future planning purposes.
- Be part of a team committed to equity, diversity, and inclusion by working with a diverse group of students and visitors.
- Be available to work weekends and evenings during scheduled events and tours.
- Perform other duties as required.
Qualifications & Experience
- Must be a current SAIT student who has completed at least one semester of study, is available to work up to 32 hours per week and is in good academic standing. Recent SAIT graduates (within one calendar year) may also apply.
- The hours of work for this position will be varied, including a requirement to work evenings and weekends.
- Valid Class 5 Driver’s License and access to reliable transportation
- Ability to lift up to 25 kg.
- Skills Required:
- Strong written and oral communication skills.
- Comfortable making presentations to large groups.
- Demonstrated ability to work and communicate with diverse groups of people.
- Demonstrated ability to establish and maintain cooperative working relationships with staff, colleagues, school administrators.
- Demonstrated ability to work in a fast-paced, team-based environment with competing priorities and quick deadlines.
- Ability to work independently with minimal supervision.
- Willing to travel and work evenings and weekends as required.
- Experience in using Freshdesk is considered an asset.
- Familiarity and demonstrated understanding of software/tools:
- Virtual Event Software (example: Zoom, Eventbrite)
- Google Analytics
- MailChimp (or similar email marketing tool)
- Working-level skills with the Microsoft Office Suite
Knowledge
- This position requires an in-depth, up-to-date knowledge of SAIT campus, SAIT’s schools and academic programs, admission requirements, student support services and student life.
- Knowledge of SAIT policies and procedures is an asset.
- This position may require occasional travel within Calgary, and Alberta, targeting select high schools, colleges, and special events to recruit prospective students via presentations and one on one interactions, including driving to local and rural Alberta recruitment events.
Job classification: STUDENT WORKER - W6000
Hourly range: $18.00 - $19.00
# of positions: 2
Position End Date: May 30, 2025
Posting closing date: Until position is filled
A flexible Hybrid work model can be offered for this role in accordance with SAIT guidelines.
About SAIT
SAIT is a global leader in applied education. Named one of Alberta’s Top Employers, we offer the chance to work with a purpose — preparing the next generation of industry leaders, entrepreneurs, advocates and explorers.
Building on our 100+ year history, we’re looking for innovative, bold and collaborative employees who embrace change and deliver world-class customer experiences. Your future starts now at SAIT.
Equity, diversity and inclusion (EDI) is essential to achieving SAIT’s vision to be a global leader in applied education. We encourage applications from women, Indigenous people, racialized people, people with disabilities, people from gender and sexually diverse communities, and/or people with intersectional identities. Learn more about EDI at SAIT.
At SAIT, we understand that experience comes in many forms. We’re dedicated to adding diverse perspectives to SAIT - so if your experience is close to what we’re looking for, please consider applying.
SAIT is committed to supporting persons with disabilities throughout the recruitment process. We will work with applicants to provide accommodations upon request to the Talent Advisor.
BEWARE FALSE POSTINGS AND RECRUITING OFFERS
SAIT has been made aware of individuals or organizations posing as SAIT using false postings to attract job seekers and collect personal information. Please be aware that SAIT will never request sensitive personal information beyond what is required for an application.
Career opportunities at SAIT will always be posted on the SAIT career site and we encourage applicants to only apply directly through there. When your application is completed you will receive an email confirmation, if you did not receive one please check your junk mail or try applying through the SAIT career page again.
