Event Planner
New York City, New York / Los Angeles, California / San Francisco, California
Marketing – Marketing /
US Full-time Salaried /
On-site
Samba TV tracks streaming and broadcast video across the world with our proprietary data and technology. We are on a mission to fundamentally transform the viewing experience for everyone. Our data enables media companies to connect with audiences for new shows and movies, and enables advertisers to engage viewers and measure reach across all their devices. We have an amazing story with a unique perspective on culture formed by a global footprint of data and AI-driven insights.
Samba is seeking a highly organized and detail-oriented Event Planner to join our Marketing team. This role will support the planning and execution of our in-person and virtual events, including Samba-hosted experiences, industry events, participation in major tentpoles (CES, Cannes Lions, etc.), partner activations, and webinars. The Event Planner will work closely with our Events Lead and cross-functional teams to deliver exceptional, brand-defining experiences that drive engagement, strengthen relationships, and elevate Samba in the market.
Responsibilities
- Plan and manage events end-to-end — partner with the Events Lead to oversee timelines, budgets, vendors, venues, catering, AV, shipping, travel, onsite staffing, and production details across Samba-hosted events, industry events, sponsorship activations, and webinars.
- Coordinate sponsorships and partnerships — manage contract execution, deliverables, and ensure brand visibility and fulfillment of benefits.
- Drive cross-functional alignment — collaborate with Marketing, Sales, Product, and Creative teams to align event and sponsorship goals with business objectives, branding, collateral, and executive participation.
- Execute seamless experiences — oversee onsite and online delivery, manage guest lists, RSVPs, registration, customer/partner communications, and act as point-of-contact for vendors, speakers, sponsors, and attendees.
- Manage audience engagement — build and maintain invitee lists, ensure accurate outreach and follow-up, and support executive participation in panels, speaking slots, and networking opportunities.
- Measure and optimize performance — track KPIs including attendance, engagement, meetings, MQLs, influenced and attributed revenue, budget spend, and ROI. Provide post-event reporting, insights, and lead capture to improve future investments.
Qualifications & Experience
- 2–4 years of experience in event coordination, preferably in technology, advertising, or media.
- Demonstrated success supporting in-person events and online events.
- Strong project management and organizational skills, with the ability to juggle multiple deadlines.
- Excellent communication and collaboration skills — able to work effectively across teams and with senior stakeholders.
- Experience working with event platforms (Zoom, ON24, Hopin, Cvent, etc.) a plus.
- Willingness to travel for major events.
- Creative problem-solver with a proactive, hands-on approach.
What We Offer
- Opportunity to help shape high-visibility events and sponsorships at the center of the media, data, and technology ecosystem.
- Exposure to industry leaders, top-tier partners, and global stages.
- A collaborative and fast-moving team environment with room to grow your career.
$80,000 - $90,000 a year
Samba TV expects to offer a base salary between $80,000 - $90,000 USD per year for roles to be performed in New York or California; actual base salary offered will depend on various factors including but not limited to location, experience, and performance. Base salary is just one component of Samba TV’s total compensation package for employees. Other rewards may include an annual bonus opportunity, short-term incentives, and long-term incentives. In addition, Samba provides health insurance, wellness offerings, life and disability insurance, a retirement savings plan, paid holidays and paid time off (PTO), and other employee benefits.
Samba TV is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We strive to empower connection with one another, reflect the communities we serve, and tackle meaningful projects that make a real impact.
Samba TV may collect personal information directly from you, as a job applicant, Samba TV may also receive personal information from third parties, for example, in connection with a background, employment or reference check, in accordance with the applicable law. For further details, please see Samba's Applicant Privacy Policy. For residents of the EU , Samba Inc. is the data controller.
