BI Strategist - SEO & PPC

San Diego, CA /
Data Strategy /
Full-time
At Seer, we pride ourselves on innovation; standing out among the rest and enabling our clients to do the same. We're a Digital Marketing Agency powered by Big Data to drive integrated, holistic strategy for our clients. We get excited at the thought of bringing together millions of data points from disparate data sets (including qualitative!) to drive empathy-fueled opportunities and insights. Big Data, automation, and problem solving at scale: it's what's for breakfast. Could this be love? Maybe.

What about you? You’re committed to solving business problems with data. You’ve spent time as a Digital Marketing practitioner but you found Big Data and you can’t get enough! You build out dashboards but still have the ability to hop in a client meeting and present your findings. You pay attention to the details without losing sight of the big picture. You’re detail-oriented, logical, and endlessly curious about how big data is used to inform digital marketing.

Here are some highlights of what you'll be doing…

    • You’ll act as a consultant, providing strategic, data-backed guidance for both omnichannel and SEO/PPC channel-specific strategies
    • You’ll leverage your experience as a practitioner of digital marketing to help make data-backed decisions and present them to stakeholders
    • You’ll be on the cutting edge of creating integrated marketing strategies for clients by analyzing data in the digital marketing landscape and providing strategic insights, bringing great ideas and creative problem solving to every challenge you meet
    • You’ll tell a story with the data: presenting data-driven recommendations to clients and executives to help them ask the right questions and meet their business goals. 
    • You’ll be the main point of contact for internal and client teams, working to create strategy with BI tools and data analysis
    • You’ll leverage your experience as a practitioner of digital marketing to help make data-backed decisions and present them to stakeholders
    • You’ll work within our data warehouse, using BigQuery and pulling business insights out of data (don’t know SQL? Don’t worry! We’ll teach you everything you need to know)
    • You’ll create dashboards in Tableau, Data Studio & Power BI to display data for greater cross-divisional analysis and strategy creation
    • You’ll share your knowledge with the world by contributing to the Seer blog and attending speaking engagements

The skills you'll bring to the table…

    • You have relevant experience as a digital marketer and you’ve worked with large clients to define their needs, create their strategy, and deliver the goods
    • You're obsessed with data. You have experience as a digital marketer but the data called to you and you listened. You're excited to continue growing your experience in Power Query and SQL to problem solve and answer business questions for clients
    • You know your way around data viz tools, specifically Power BI or Tableau. You know how to create compelling visualizations on the front end AND understand how to transform data on the back end
    • You take initiative and can self-direct in the absence of detailed guidelines
    • You’re comfortable managing deadlines for multiple deliverables and thrive in a fast-paced, open environment
    • You have a strong sense of self, which means you’re able to say no, deliver feedback, and have the confidence to present the value you’re driving for clients even when things get challenging

Bonus Points…

    • Experience using SQL, R, or Python to solve data problems at scale? Amazing! 😱
    • Experience leveraging APIs to get the data you want to work with into the programs you want to work with it in? Let's definitely chat! 😊
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Sometimes the best opportunities are hidden by self-doubt. We disqualify ourselves before we have the opportunity to be considered. Regardless of where you came from, how you identify, or the path that led you here-- you are welcome. If you read this job description with a belly full of excitement, we’re just as excited about you. You’ve gotta apply though :)